Is white christmas wreath profitable to sell on Amazon United States?

The niche generates $8K/yr across 4 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +94.6%. Flapen's verdict: Skip it (37/100).

How competitive is the white christmas wreath niche?

4 brands and 7 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in white christmas wreath?

Top complaints mined from reviews: Color, Value For Money. The return rate is 4.0%.

When does demand for white christmas wreath peak?

Demand peaks in Nov–Dec; the busiest month runs 21.8× the quietest.

What does it cost to enter the white christmas wreath niche?

Listings span $23.54–$32.15; the average listing price is $28.80 (sweet spot $15–$100). The average incumbent carries 168 reviews — the moat a new listing must climb.

white christmas wreath

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Avg price

Incredible$28.80

avg listing price — sweet spot $15–$100

Price range

Incredible$23.54–$32.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great167.75

avg incumbent reviews — the moat a new listing must climb

Growth

Great+94.6%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.0%

return rate — above 5% kills the launch gate

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$8K

$8K/yr · 45K searches

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, white christmas wreath is a $8K/yr Amazon United States market (45K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 37/100.

Data updated Aug 2, 2026 · scored weekly · How we score niches

white christmas wreath market data

Units sold / yr: 500–750; avg 0–100/product
Revenue / yr: $14K–$22K; units × avg price
Conversion rate: 0.6%
Avg BSR: #1,193
Page quality: 0%
Prime: 50%
Sponsored: 25%
Out of stock: 37.4%
Avg brand age: 33 months
Avg seller age: 220 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Perfect Holiday54%
Northlight18%
WSTPUPU14%
KuiMen13%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 100 weeks — +94.6% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 21.8×

Open Trend

Top white christmas wreath search terms

white christmas wreath31K/yr +89.2%0.5% conv.
white christmas wreaths for front door4K/yr +75.7%0.8% conv.
white christmas wreaths5K/yr +197.1%0.0% conv.
christmas wreath white5K/yr +88.0%0.0% conv.

All search terms

Top white christmas wreath products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 4 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Perfect Holiday Canadian Pine Artificial Christmas Wreath 24 Inch Unlit White Front Door Wreath for Home Decor Entryway Accent Christmas Decorations Wall Decorations Living Room Decor | White

Perfect Holiday$29.764.5★88 rev

Northlight Unlit White Canadian Pine Artificial Christmas Wreath 24

Northlight$32.154.4★453 rev

WSTPUPU Winter Wreath 20 Inch Winter Wreaths for Front Door Artificial White Berry Wreath with Pine Cones and White Leaves for Home Wall Porch Christmas Holiday

WSTPUPU$29.734.4★49 rev

Kuimen Winter Wreath Silver Christmas Front Door Wreaths. This Wreath Comes with a Door Hanger and a Bows for Winter and Winter Decorations. for Decorate Doors Windows and fireplaces.

KuiMen$23.544.6★81 rev

Newest

by launch date

WSTPUPU Winter Wreath 20 Inch Winter Wreaths for Front Door Artificial White Berry Wreath with Pine Cones and White Leaves for Home Wall Porch Christmas Holiday

WSTPUPU$29.7349 rev

12mo ago

Kuimen Winter Wreath Silver Christmas Front Door Wreaths. This Wreath Comes with a Door Hanger and a Bows for Winter and Winter Decorations. for Decorate Doors Windows and fireplaces.

KuiMen$23.5481 rev

3y ago

Perfect Holiday Canadian Pine Artificial Christmas Wreath 24 Inch Unlit White Front Door Wreath for Home Decor Entryway Accent Christmas Decorations Wall Decorations Living Room Decor | White

Perfect Holiday$29.7688 rev

10y ago

Northlight Unlit White Canadian Pine Artificial Christmas Wreath 24

Northlight$32.15453 rev

14y ago

What buyers say about white christmas wreath

What buyers praise and complain about, mined from review topics.

What buyers love

Strength17%

“Wreath is sturdy and beautiful”

Color17%

“The color is shiny”

Embellishment/Embroidery Quality17%

“Beautiful wreath”

Value For Money17%

“Great price”

Shape/Style17%

“Holds its shape well”

Quality-Overall17%

“Great quality wreath”

What buyers complain about

Color50%

“It turned yellow brown”

Value For Money50%

“Not worth the money”

Top return reasons

Quality-Overall33%

Material Quality33%

Advertised Vs Actual Product17%