White Candles in Glass

Shoppers searched for this 164K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.

Searches, last 12 months

164K

Growth, 90 days vs prior 90

-13.2%

Conversion, latest week

1.5%

Market size, estimated

$82Ka year

Peak month

December2.3× the quietest month

Top search term

candle glass26K searches a year

Listings sell for $32.32 on average, from $9.94 to $115.55. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $32.32 that is $0 to $3K a year per listing.

Average price

$32.32inside the $15 to $100 sweet spot

Price range

$9.94–$115.55

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

6.1%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #224 within Candles. It carries 1,345 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

99%

Out of stock, average day

4.5%

Average rank

#224in Candles

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

1,345per listing

Listings tracked

75

12 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

6Amazon's first-year sales bar

Average brand age

41 months