White California King Comforter

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months

25K

Growth, 90 days vs prior 90

-12.5%

Conversion, latest week

2.3%

Market size, estimated

$30Ka year

Peak month

August4.4× the quietest month

Top search term

white california king comforter11K searches a year

Listings sell for $52.31 on average, from $26.77 to $157.12. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $52.31 that is $0 to $5K a year per listing.

Average price

$52.31inside the $15 to $100 sweet spot

Price range

$26.77–$157.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

3.4%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #72 within Comforters & Sets. It carries 18,642 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#72in Comforters & Sets

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

18,642per listing

Listings tracked

40

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

3Amazon's first-year sales bar

Average brand age

48 months