White Blanket Queen
FailThe average product has 31,683 reviews to catch up to, so White Blanket Queen is a Fail.
- Flapen Score
- 46 / 100Ranks 6,876 of 11,240 Home & Kitchen niches · −3 vs the category median of 4946
- Market size
- $79K/yr80K searches / yr
- 90-day growth
- -6.0%search demand this quarter
- Competition
- 38%top-5 click share · 20 brands · 26 sellers
Flapen Score
White Blanket Queen against its category
The dotted line is the Home & Kitchen average. Past it, White Blanket Queen is stronger. Inside it, weaker.
Market
The White Blanket Queen market on Amazon at a glance
Shoppers on Amazon United States searched for White Blanket Queen 80K times last year and spent an estimated $79K. The top 5 brands take 80% of clicks. Demand peaks in Nov. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 3.4% of those searches ended in a purchase.
Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $79K a year.
- Searches, last 12 months
- 80K
- Growth, 90 days vs prior 90
- -6.0%
- Conversion, latest week
- 3.4%
- Market size, estimated
- $79Ka year
- Peak month
- November1.6× the quietest month
- Top search term
- white blanket queen32K searches a year
02 · Price
A sale here is worth $29.07.
Listings sell for $29.07 on average, from $9.74 to $65.04. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $29.07 that is $0 to $3K a year per listing.
- Average price
- $29.07inside the $15 to $100 sweet spot
- Price range
- $9.74–$65.04
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 2.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #70 within Bed Blankets. It carries 31,683 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 3.9%
- Average rank
- #70in Bed Blankets
- Average rating
- 4.51 starsAmazon United States average 4.42 stars
- Average reviews
- 31,683per listing
- Listings tracked
- 42
04 · Newcomers
3 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top White Blanket Queen products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Bedsure GentleSoft Blankets Queen Size for Bed - Cozy Soft Sofa Couch Cover Blankets for Women Cute Large Bedding Fleece Throws for Girls Off White 90x90 Inches
- Price
- $26.59
- Rating
- 4.6/5
- Reviews
- 24,910
- Age
- 3y ago

Bedsure GentleSoft Fleece Blankets Queen Size White - Mothers Birthday Gifts for Women Bed Blanket Soft Lightweight Plush Fuzzy Cozy Luxury Microfiber 90x90 inches
- Price
- $28.37
- Rating
- 4.6/5
- Reviews
- 178,367
- Age
- 10y ago

Utopia Bedding 100% Cotton Waffle Weave Blanket Queen Size for Bed - Lightweight Breathable Summer Blankets Soft and Cozy Gifts for Women Home Room Decor (White 90x90 Inch)
- Price
- $30.50
- Rating
- 4.6/5
- Reviews
- 12,588
- Age
- 4y ago

Joiedomi White Queen Size Blanket for Bed Soft & Warm White Fleece Blankets Gifts for Women Men Mom Cozy Cute Soft Cream White Throw 90x90 Inches
- Price
- $20.64
- Rating
- 4.6/5
- Reviews
- 376
- Age
- 1y ago

100% Cotton Blankets for Bed - Waffle Weave Blankets for Summer Lightweight and Breathable Soft Woven Blanket for Spring (White Queen (90 x 90))
- Price
- $25.47
- Rating
- 4.3/5
- Reviews
- 2,191
- Age
- 2y ago
Trending
estimated 90-day click momentum
Bedsure Queen Size Blanket 3D Fleece Bubble Queen Blankets for Bed - White Blanket for Bed Sofa Room Decor - Luxury Soft Cozy Gifts for Women Girls Lightweight Off White 9090
- Price
- $32.52
- Rating
- 4.5/5
- Reviews
- 829
- Age
- 9mo ago

Bedsure GentleSoft 100% Cotton Blanket Queen Size for Bed - Cooling Breathable and Lightweight Soft Cozy Textured Herringbone Woven Blanket for Summer White 90x90 inches
- Price
- $41.09
- Rating
- 4.4/5
- Reviews
- 2,996
- Age
- 2y ago

Utopia Bedding Off White Striped Fleece Blanket Queen Size Fluffy Warm & Lightweight Ribbed Throw for Bed Sofa & Chair - Soft Cozy Blanket for Home Dcor & Gifting (90x90 Inches)
- Price
- $16.03
- Rating
- 4.6/5
- Reviews
- 295
- Age
- 7mo ago

Ultra Soft Fleece Blanket Queen Size - Flannel Fleece Luxury Queen Blanket - Lightweight for Couch Bed Chair - Thick Warm and Breathable - All Season Cozy Fuzzy Anti-Static Microplush Bedding White
- Price
- $27.25
- Rating
- 4.6/5
- Reviews
- 1,896
- Age
- 1y ago

EASELAND Queen Size Down Alternative Comforter - Quilted Duvet Insert for All Seasons Soft Lightweight with Corner Tabs Summer Winter Warm Bedding White 8888 Inches
- Price
- $34.05
- Rating
- 4.6/5
- Reviews
- 41,382
- Age
- 8y ago
Newest
by launch date
Utopia Bedding Off White Striped Fleece Blanket Queen Size Fluffy Warm & Lightweight Ribbed Throw for Bed Sofa & Chair - Soft Cozy Blanket for Home Dcor & Gifting (90x90 Inches)
- Price
- $16.03
- Rating
- 4.6/5
- Reviews
- 295
- Age
- 7mo ago

Bedsure Queen Size Blanket 3D Fleece Bubble Queen Blankets for Bed - White Blanket for Bed Sofa Room Decor - Luxury Soft Cozy Gifts for Women Girls Lightweight Off White 9090
- Price
- $32.52
- Rating
- 4.5/5
- Reviews
- 829
- Age
- 9mo ago

Ultra Soft Fleece Blanket Queen Size - Flannel Fleece Luxury Queen Blanket - Lightweight for Couch Bed Chair - Thick Warm and Breathable - All Season Cozy Fuzzy Anti-Static Microplush Bedding White
- Price
- $27.25
- Rating
- 4.6/5
- Reviews
- 1,896
- Age
- 1y ago

Joiedomi White Queen Size Blanket for Bed Soft & Warm White Fleece Blankets Gifts for Women Men Mom Cozy Cute Soft Cream White Throw 90x90 Inches
- Price
- $20.64
- Rating
- 4.6/5
- Reviews
- 376
- Age
- 1y ago

Cotton Waffle Weave Blanket Soft Woven Lightweight Breathable Bed Blanket Queen Size for Layering Any Bed Couch Sofa Home Decor for All Season (White - 90x 90 INCHES)
- Price
- $20.02
- Rating
- 4.1/5
- Reviews
- 171
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 38% of clicks, no more. An open shelf where new products get seen.
Brands
20 falling
Sellers
26
Est. top-5 brand share
80%
Top 20: 100%
Est. top-5 click share
38%
Top 20: 79%
Open market
16%
- Bedsure36%
- Utopia Bedding27%
- Joiedomi6%
- QUBA LINEN6%
- Amazon Basics5%
- EASELAND4%
- Open — no brand owns it (14 brands, 16%)
Demand
White Blanket Queen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.6×
Search terms
Top White Blanket Queen search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- white blanket queen32K/yr
- white queen blanket17K/yr
- white blanket full8K/yr
- white blanket queen size5K/yr
- white queen size blanket6K/yr
- queen white blanket4K/yr
- white queen blankets for the bed4K/yr
- white full size blanket4K/yr
Reviews and returns
What reviews say buyers love and hate about White Blanket Queen
We read the reviews and the return reasons for every product selling here.
“Not as thick as shown in photo”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common White Blanket Queen questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









