White Beach Towels

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +155.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $102K a year.

Searches, last 12 months

96K

Growth, 90 days vs prior 90

+155.6%

Conversion, latest week

4.0%

Market size, estimated

$102Ka year

Peak month

June13.1× the quietest month

Top search term

white beach towel35K searches a year

Listings sell for $26.90 on average, from $8.86 to $54.34. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $26.90 that is $3K to $7K a year per listing.

Average price

$26.90inside the $15 to $100 sweet spot

Price range

$8.86–$54.34

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

2.4%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 12.3% of listings are out of stock. The average listing ranks #495 within Towels. It carries 4,293 reviews at 4.03 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

97%

Out of stock, average day

12.3%

Average rank

#495in Towels

Average rating

4.03 starsAmazon United States average 4.42 stars

Average reviews

4,293per listing

Listings tracked

32

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

2Amazon's first-year sales bar

Average brand age

43 months