Welcome Home Decorations

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +35.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $938K a year.

Searches, last 12 months

1.6M

Growth, 90 days vs prior 90

+35.7%

Conversion, latest week

5.4%

Market size, estimated

$938Ka year

Peak month

July4.4× the quietest month

Top search term

welcome home decorations441K searches a year

Listings sell for $11.09 on average, from $4.78 to $21.54. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 750 to 1,000 of them. At $11.09 that is $8K to $11K a year per listing.

Average price

$11.09under the $15 to $100 sweet spot

Price range

$4.78–$21.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

750–1,000

Revenue per listing a year

$8K–$11K

Returns

3.0%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #1,334 within Banners. It carries 351 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

2.5%

Average rank

#1,334in Banners

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

351per listing

Listings tracked

63

22 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

22

Successful launches

5Amazon's first-year sales bar

Average brand age

29 months