Weighted Comforter
FailDemand is soft, at -31.3% this quarter, so Weighted Comforter is a Fail.
- Flapen Score
- 37 / 100Ranks 9,707 of 11,240 Home & Kitchen niches · −12 vs the category median of 4937
- Market size
- $386K/yr493K searches / yr
- 90-day growth
- -31.3%search demand this quarter
- Competition
- 58%top-5 click share · 15 brands · 25 sellers
Flapen Score
Weighted Comforter against its category
The dotted line is the Home & Kitchen average. Past it, Weighted Comforter is stronger. Inside it, weaker.
Market
The Weighted Comforter market on Amazon at a glance
Shoppers on Amazon United States searched for Weighted Comforter 493K times last year and spent an estimated $386K. The top 5 brands take 82% of clicks. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 493K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -31.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $386K a year.
- Searches, last 12 months
- 493K
- Growth, 90 days vs prior 90
- -31.3%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $386Ka year
- Top search term
- king size weighted blanket87K searches a year
02 · Price
A sale here is worth $76.05.
Listings sell for $76.05 on average, from $28.32 to $158.17. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $76.05 that is $8K to $19K a year per listing.
- Average price
- $76.05inside the $15 to $100 sweet spot
- Price range
- $28.32–$158.17
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $8K–$19K
- Returns
- 3.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #29 within Weighted Blankets. It carries 5,695 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 5.4%
- Average rank
- #29in Weighted Blankets
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 5,695per listing
- Listings tracked
- 26
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Weighted Comforter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
25
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
58%
Top 20: 93%
Open market
15%
- Brand 147%
- Brand 214%
- Brand 310%
- Brand 47%
- Brand 54%
- Brand 63%
- Open — no brand owns it (9 brands, 15%)
Demand
Weighted Comforter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar · busiest ÷ quietest = 2.5× · 7 of 12 months tracked
Search terms
Top Weighted Comforter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- king size weighted blanket87K/yr
- weighted comforter88K/yr
- weighted blanket king size75K/yr
- king weighted blanket39K/yr
- weighted comforter queen33K/yr
- weighted blanket king31K/yr
- king size weighted blanket for adults54K/yr
- weighted king size blanket15K/yr
- heavy weighted comforter13K/yr
- weighted blankets for adults king size14K/yr
Reviews and returns
What reviews say buyers love and hate about Weighted Comforter
We read the reviews and the return reasons for every product selling here.
“Way too heavy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Weighted Comforter questions
Answered from the same tracked data.









