Weighted Blanket Kids
FailDemand is soft, at -24.4% this quarter, so Weighted Blanket Kids is a Fail.
- Flapen Score
- 46 / 100Ranks 6,876 of 11,240 Home & Kitchen niches · −3 vs the category median of 4946
- Market size
- $953K/yr1.6M searches / yr
- 90-day growth
- -24.4%search demand this quarter
- Competition
- 52%top-5 click share · 12 brands · 15 sellers
Flapen Score
Weighted Blanket Kids against its category
The dotted line is the Home & Kitchen average. Past it, Weighted Blanket Kids is stronger. Inside it, weaker.
Market
The Weighted Blanket Kids market on Amazon at a glance
Shoppers on Amazon United States searched for Weighted Blanket Kids 1.6M times last year and spent an estimated $953K. The top 5 brands take 78% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -24.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $953K a year.
- Searches, last 12 months
- 1.6M
- Growth, 90 days vs prior 90
- -24.4%
- Conversion, latest week
- 2.3%
- Market size, estimated
- $953Ka year
- Peak month
- December3.4× the quietest month
- Top search term
- weighted blanket kids659K searches a year
02 · Price
A sale here is worth $26.07.
Listings sell for $26.07 on average, from $17.69 to $45.17. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At $26.07 that is $33K to $39K a year per listing.
- Average price
- $26.07inside the $15 to $100 sweet spot
- Price range
- $17.69–$45.17
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- $33K–$39K
- Returns
- 3.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #44 within Kids' Bedding. It carries 2,874 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.8%
- Average rank
- #44in Kids' Bedding
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 2,874per listing
- Listings tracked
- 22
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Weighted Blanket Kids products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
15
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
52%
Top 20: 98%
Open market
16%
- Brand 132%
- Brand 219%
- Brand 310%
- Brand 410%
- Brand 58%
- Brand 65%
- Open — no brand owns it (6 brands, 16%)
Demand
Weighted Blanket Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.4×
Search terms
Top Weighted Blanket Kids search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- weighted blanket kids659K/yr
- kids weighted blanket285K/yr
- weighted blanket for kids194K/yr
- toddler weighted blanket121K/yr
- weighted blankets for kids50K/yr
- weighted blanket for toddler33K/yr
- 5lb weighted blanket29K/yr
- weighted toddler blanket26K/yr
- kid weighted blanket20K/yr
- weight blanket for kids17K/yr
Reviews and returns
What reviews say buyers love and hate about Weighted Blanket Kids
We read the reviews and the return reasons for every product selling here.
“its so heavy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Weighted Blanket Kids questions
Answered from the same tracked data.









