Waterproof Duvet Cover

Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months

94K

Growth, 90 days vs prior 90

-16.3%

Conversion, latest week

1.3%

Market size, estimated

$50Ka year

Peak month

January1.6× the quietest month

Top search term

waterproof duvet cover37K searches a year

Listings sell for $40.67 on average, from $18.52 to $63.49. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $40.67 that is $0 to $4K a year per listing.

Average price

$40.67inside the $15 to $100 sweet spot

Price range

$18.52–$63.49

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

3.9%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #126 within Duvet Covers & Sets. It carries 3,020 reviews at 3.95 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

89%

Out of stock, average day

15.4%

Average rank

#126in Duvet Covers & Sets

Average rating

3.95 starsAmazon United States average 4.42 stars

Average reviews

3,020per listing

Listings tracked

27

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

4Amazon's first-year sales bar

Average brand age

49 months