Wash Cloths

Shoppers searched for this 7.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved +2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6.2M a year.

Searches, last 12 months

7.0M

Growth, 90 days vs prior 90

+2.7%

Conversion, latest week

7.2%

Market size, estimated

$6.2Ma year

Peak month

July1.3× the quietest month

Top search term

wash cloths3.0M searches a year

Listings sell for $12.41 on average, from $5.84 to $19.85. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 8,000 to 10,000 of them. At $12.41 that is $99K to $124K a year per listing.

Average price

$12.41under the $15 to $100 sweet spot

Price range

$5.84–$19.85

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

400K–500K

Units per listing a year

8,000–10,000

Revenue per listing a year

$99K–$124K

Returns

1.0%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #27 within Towels. It carries 16,053 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

2.8%

Average rank

#27in Towels

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

16,053per listing

Listings tracked

35

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

50 months