Waffle Hand Towels for Bathroom
FailShoppers spend an estimated $88K a year here, so Waffle Hand Towels for Bathroom is a Fail.
- Flapen Score
- 42 / 100Ranks 8,433 of 11,240 Home & Kitchen niches · −7 vs the category median of 4942
- Market size
- $88K/yr207K searches / yr
- 90-day growth
- -4.9%search demand this quarter
- Competition
- 53%top-5 click share · 12 brands · 17 sellers
Flapen Score
Waffle Hand Towels for Bathroom against its category
The dotted line is the Home & Kitchen average. Past it, Waffle Hand Towels for Bathroom is stronger. Inside it, weaker.
Market
The Waffle Hand Towels for Bathroom market on Amazon at a glance
Shoppers on Amazon United States searched for Waffle Hand Towels for Bathroom 207K times last year and spent an estimated $88K. The top 5 brands take 82% of clicks. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 207K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.
- Searches, last 12 months
- 207K
- Growth, 90 days vs prior 90
- -4.9%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $88Ka year
- Peak month
- June1.6× the quietest month
- Top search term
- waffle hand towels for bathroom80K searches a year
02 · Price
A sale here is worth $17.89.
Listings sell for $17.89 on average, from $6.24 to $36.10. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $17.89 that is $2K to $4K a year per listing.
- Average price
- $17.89inside the $15 to $100 sweet spot
- Price range
- $6.24–$36.10
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 2.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #96 within Towels. It carries 4,822 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 2.2%
- Average rank
- #96in Towels
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 4,822per listing
- Listings tracked
- 30
04 · Newcomers
4 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Waffle Hand Towels for Bathroom products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 9, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
POLYTE 430 GSM Microfiber Lint Free Hand Towel 16 x 30 in 4 Pack (Waffle Weave)
- Price
- $20.33
- Rating
- 4.7/5
- Reviews
- 1,806
- Age
- 3y ago

Jacquotha Waffle Bathroom Hand Towels 2-Piece (Tan) Cotton Soft Lightweight Lint Free 13 x 29
- Price
- $10.86
- Rating
- 4.0/5
- Reviews
- 325
- Age
- 11mo ago

Jacquotha Waffle Hand Towels 2-Piece (Mist White) Cotton Quick Dry Lint Free 13 x 29
- Price
- $14.18
- Rating
- 4.0/5
- Reviews
- 325
- Age
- 11mo ago

Microfiber Waffle Hand Towels 2 Pieces Soft Absorbent Fast Drying Lint Free 430 GSM (Beige)
- Price
- $10.64
- Rating
- 4.7/5
- Reviews
- 191
- Age
- 1y ago

MiasDream Cotton Hand Towels Bath Towels Set 13x 28 3 Pack Multi Color
- Price
- $13.79
- Rating
- 4.5/5
- Reviews
- 2,905
- Age
- 6y ago
Trending
estimated 90-day click momentum
DEMMEX Organic Cotton Waffle Turkish Hand Towels for Bathroom & Kitchen Large 20x30 in 100% Oeko-TEX Certified Ultra Soft Turkish Cotton Lightweight Quick Dry Waffle Weave Set 2 (Crisp White)
- Price
- $20.71
- Rating
- 4.4/5
- Reviews
- 127
- Age
- 10mo ago

DEMMEX Organic Cotton Waffle Turkish Hand Towels for Bathroom & Kitchen Large 20x30 in 100% Oeko-TEX Certified Ultra Soft Turkish Cotton Lightweight Quick Dry Waffle Weave Set 2 (Sage Green)
- Price
- $20.49
- Rating
- 4.4/5
- Reviews
- 127
- Age
- 10mo ago

PSKL Organic Waffle Kitchen Towel Pure 100% Turkish Cotton Set of 3 Natural Raw-Undyed Towel - Premium Quality Soft Quick-Dry Absorbent Lint-Free Hand & Dish Towels Large 32X16 (3 Natural Beige)
- Price
- $29.68
- Rating
- 4.6/5
- Reviews
- 184
- Age
- 3y ago

Jacquotha Waffle Hand Towels 2-Piece (Mist White) Cotton Quick Dry Lint Free 13 x 29
- Price
- $14.18
- Rating
- 4.0/5
- Reviews
- 325
- Age
- 11mo ago

HunnmingRe 4 Pack Boho Hand Towel for Bathroom Kitchen 14x30 Inch 100% Turkish Cotton Summer Boho Decorative Towel Waffle Farmhouse Bathroom Decor Absorbent Soft Guest Gift(Beige Gray Curry Pink)
- Price
- $13.46
- Rating
- 4.2/5
- Reviews
- 486
- Age
- 1y ago
Newest
by launch date
DEMMEX Organic Cotton Waffle Turkish Hand Towels for Bathroom & Kitchen Large 20x30 in 100% Oeko-TEX Certified Ultra Soft Turkish Cotton Lightweight Quick Dry Waffle Weave Set 2 (Sage Green)
- Price
- $20.49
- Rating
- 4.4/5
- Reviews
- 127
- Age
- 10mo ago

DEMMEX Organic Cotton Waffle Turkish Hand Towels for Bathroom & Kitchen Large 20x30 in 100% Oeko-TEX Certified Ultra Soft Turkish Cotton Lightweight Quick Dry Waffle Weave Set 2 (Crisp White)
- Price
- $20.71
- Rating
- 4.4/5
- Reviews
- 127
- Age
- 10mo ago

Jacquotha Waffle Bathroom Hand Towels 2-Piece (Tan) Cotton Soft Lightweight Lint Free 13 x 29
- Price
- $10.86
- Rating
- 4.0/5
- Reviews
- 325
- Age
- 11mo ago

Jacquotha Waffle Hand Towels 2-Piece (Mist White) Cotton Quick Dry Lint Free 13 x 29
- Price
- $14.18
- Rating
- 4.0/5
- Reviews
- 325
- Age
- 11mo ago

Microfiber Waffle Hand Towels 2 Pieces Soft Absorbent Fast Drying Lint Free 430 GSM (Beige)
- Price
- $10.64
- Rating
- 4.7/5
- Reviews
- 191
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
17
Est. top-5 brand share
82%
Top 20: 100%
Est. top-5 click share
53%
Top 20: 91%
Open market
12%
- Jacquotha27%
- POLYTE24%
- MICROFI16%
- Mia'sDream9%
- Homaxy6%
- GILDEN TREE6%
- Open — no brand owns it (6 brands, 12%)
Demand
Waffle Hand Towels for Bathroom search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Waffle Hand Towels for Bathroom search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- waffle hand towels for bathroom80K/yr
- waffle hand towels62K/yr
- waffle hand towel21K/yr
- waffle weave hand towels10K/yr
- waffle knit hand towels8K/yr
- waffle bathroom hand towels7K/yr
- waffle weave hand towels for bathroom5K/yr
- hand towels waffle5K/yr
- waffle knit hand towels for bathroom6K/yr
- bathroom hand towels waffle4K/yr
Reviews and returns
What reviews say buyers love and hate about Waffle Hand Towels for Bathroom
We read the reviews and the return reasons for every product selling here.
“Too small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Waffle Hand Towels for Bathroom questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









