Waffle Duvet Cover

Shoppers searched for this 157K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $111K a year.

Searches, last 12 months

157K

Growth, 90 days vs prior 90

-10.7%

Conversion, latest week

1.3%

Market size, estimated

$111Ka year

Peak month

September3.4× the quietest month

Top search term

waffle duvet cover king66K searches a year

Listings sell for $52.46 on average, from $24.00 to $84.29. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $52.46 that is $0 to $5K a year per listing.

Average price

$52.46inside the $15 to $100 sweet spot

Price range

$24.00–$84.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

7.4%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #160 within Duvet Covers & Sets. It carries 1,869 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

3.1%

Average rank

#160in Duvet Covers & Sets

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

1,869per listing

Listings tracked

30

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

43 months