Waffle Bath Mat

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $305K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-2.0%

Conversion, latest week

1.3%

Market size, estimated

$305Ka year

Peak month

January1.9× the quietest month

Top search term

waffle bath mat657K searches a year

Listings sell for $20.22 on average, from $7.84 to $38.44. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $20.22 that is $20K to $25K a year per listing.

Average price

$20.22inside the $15 to $100 sweet spot

Price range

$7.84–$38.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,000–1,250

Revenue per listing a year

$20K–$25K

Returns

5.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #78 within Bath Rugs. It carries 1,606 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#78in Bath Rugs

Average rating

4.24 starsAmazon United States average 4.42 stars

Average reviews

1,606per listing

Listings tracked

15

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

36 months