Votives

Shoppers searched for this 523K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $459K a year.

Searches, last 12 months

523K

Growth, 90 days vs prior 90

-5.4%

Conversion, latest week

3.2%

Market size, estimated

$459Ka year

Peak month

November2.6× the quietest month

Top search term

glass votive candle holders88K searches a year

Listings sell for $27.38 on average, from $6.83 to $65.17. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $27.38 that is $3K to $7K a year per listing.

Average price

$27.38inside the $15 to $100 sweet spot

Price range

$6.83–$65.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

7.1%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #79 within Candleholders. It carries 924 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

99%

Out of stock, average day

1.6%

Average rank

#79in Candleholders

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

924per listing

Listings tracked

84

12 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

2Amazon's first-year sales bar

Average brand age

39 months