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Valentines Silicone Molds

Fail

Demand is soft, at -84.6% this quarter, so Valentines Silicone Molds is a Fail.

Flapen Score
28
28 / 100
Ranks 10,839 of 11,240 Home & Kitchen niches · −21 vs the category median of 49
Market size
$17K/yr101K searches / yr
90-day growth
-84.6%search demand this quarter
Competition
64%top-5 click share · 11 brands · 12 sellers

Flapen Score

Valentines Silicone Molds against its category

The dotted line is the Home & Kitchen average. Past it, Valentines Silicone Molds is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Valentines Silicone Molds market on Amazon at a glance

Shoppers on Amazon United States searched for Valentines Silicone Molds 101K times last year and spent an estimated $17K. The top 5 brands take 71% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -84.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months
101K
Growth, 90 days vs prior 90
-84.6%
Conversion, latest week
1.6%
Market size, estimated
$17Ka year
Peak month
January108.4× the quietest month
Top search term
valentines silicone molds12K searches a year

02 · Price

A sale here is worth $10.61.

Listings sell for $10.61 on average, from $8.48 to $17.66. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $10.61 that is $0 to $1K a year per listing.

Average price
$10.61under the $15 to $100 sweet spot
Price range
$8.48–$17.66
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

58% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.6% of listings are out of stock. The average listing ranks #1,716 within Candy Making Supplies. It carries 307 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
58%
Prime listings
100%
Out of stock, average day
14.6%
Average rank
#1,716in Candy Making Supplies
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
307per listing
Listings tracked
12

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top Valentines Silicone Molds products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

12

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

21%

  • Brand 121%
  • Brand 220%
  • Brand 312%
  • Brand 410%
  • Brand 58%
  • Brand 68%

Demand

Valentines Silicone Molds search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 108.4×

Search terms

Top Valentines Silicone Molds search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • valentines silicone molds12K/yr
  • valentines day silicone molds10K/yr
  • valentine silicone molds14K/yr
  • valentines chocolate molds6K/yr
  • valentine molds silicone10K/yr
  • valentines molds silicone10K/yr
  • valentines molds9K/yr
  • valentine molds9K/yr
  • valentines day molds10K/yr
  • valentines mold5K/yr

Reviews and returns

What reviews say buyers love and hate about Valentines Silicone Molds

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Ease Of Use”
44%of negative reviews mention “Size-Overall”
3.6%of orders come back
“Larger than I thought”
A buyer, on “Size-Overall”44% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Valentines Silicone Molds questions

Answered from the same tracked data.