Valentines Day Decor

Shoppers searched for this 12.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -98.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.1M a year.

Searches, last 12 months

12.7M

Growth, 90 days vs prior 90

-98.6%

Conversion, latest week

2.2%

Market size, estimated

$3.1Ma year

Peak month

January380.3× the quietest month

Top search term

valentines day decorations6.5M searches a year

Listings sell for $11.21 on average, from $3.69 to $48.11. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 1,500 to 2,000 of them. At $11.21 that is $17K to $22K a year per listing.

Average price

$11.21under the $15 to $100 sweet spot

Price range

$3.69–$48.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

300K–400K

Units per listing a year

1,500–2,000

Revenue per listing a year

$17K–$22K

Returns

3.1%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #3,416 within Garlands. It carries 1,588 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

100%

Out of stock, average day

4.6%

Average rank

#3,416in Garlands

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

1,588per listing

Listings tracked

108

30 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

30

Successful launches

4Amazon's first-year sales bar

Average brand age

27 months