Unicorn Balloons

Shoppers searched for this 196K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved +5.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $123K a year.

Searches, last 12 months

196K

Growth, 90 days vs prior 90

+5.3%

Conversion, latest week

6.3%

Market size, estimated

$123Ka year

Peak month

September2.0× the quietest month

Top search term

unicorn balloons122K searches a year

Listings sell for $9.96 on average, from $2.90 to $17.45. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $9.96 that is $2K to $5K a year per listing.

Average price

$9.96under the $15 to $100 sweet spot

Price range

$2.90–$17.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$2K–$5K

Returns

2.5%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #2,551 within Balloons. It carries 338 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

7.3%

Average rank

#2,551in Balloons

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

338per listing

Listings tracked

39

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months