Uncle Sam Hat

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved +557.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $157K a year.

Searches, last 12 months

151K

Growth, 90 days vs prior 90

+557.6%

Conversion, latest week

5.7%

Market size, estimated

$157Ka year

Peak month

June21.2× the quietest month

Top search term

uncle sam hat97K searches a year

Listings sell for $18.30 on average, from $4.75 to $66.92. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $18.30 that is $2K to $5K a year per listing.

Average price

$18.30inside the $15 to $100 sweet spot

Price range

$4.75–$66.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

3.6%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #2,150 within Headwear. It carries 219 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

93%

Out of stock, average day

10.0%

Average rank

#2,150in Headwear

Average rating

4.17 starsAmazon United States average 4.42 stars

Average reviews

219per listing

Listings tracked

44

9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

5Amazon's first-year sales bar

Average brand age

34 months