Twin Xl Duvet Insert
FailThe average product has 35,384 reviews to catch up to, so Twin Xl Duvet Insert is a Fail.
- Flapen Score
- 44 / 100Ranks 7,719 of 11,240 Home & Kitchen niches · −5 vs the category median of 4944
- Market size
- $154K/yr131K searches / yr
- 90-day growth
- +62.7%search demand this quarter
- Competition
- 69%top-5 click share · 15 brands · 24 sellers
Flapen Score
Twin Xl Duvet Insert against its category
The dotted line is the Home & Kitchen average. Past it, Twin Xl Duvet Insert is stronger. Inside it, weaker.
Market
The Twin Xl Duvet Insert market on Amazon at a glance
Shoppers on Amazon United States searched for Twin Xl Duvet Insert 131K times last year and spent an estimated $154K. The top 5 brands take 83% of clicks. Demand peaks in Jul–Aug. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 2.6% of those searches ended in a purchase.
Shoppers searched for this 131K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +62.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $154K a year.
- Searches, last 12 months
- 131K
- Growth, 90 days vs prior 90
- +62.7%
- Conversion, latest week
- 2.6%
- Market size, estimated
- $154Ka year
- Peak month
- August8.8× the quietest month
- Top search term
- twin xl duvet49K searches a year
02 · Price
A sale here is worth $44.32.
Listings sell for $44.32 on average, from $21.88 to $126.74. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $44.32 that is $4K to $11K a year per listing.
- Average price
- $44.32inside the $15 to $100 sweet spot
- Price range
- $21.88–$126.74
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$11K
- Returns
- 2.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #45 within Comforters & Sets. It carries 35,384 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 1.7%
- Average rank
- #45in Comforters & Sets
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 35,384per listing
- Listings tracked
- 22
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Twin Xl Duvet Insert products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
24
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
69%
Top 20: 99%
Open market
14%
- Brand 136%
- Brand 232%
- Brand 36%
- Brand 45%
- Brand 53%
- Brand 63%
- Open — no brand owns it (9 brands, 14%)
Demand
Twin Xl Duvet Insert search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug · busiest ÷ quietest = 8.8×
Search terms
Top Twin Xl Duvet Insert search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- twin xl duvet49K/yr
- duvet twin xl29K/yr
- down blanket twin17K/yr
- twin xl down alternative comforter9K/yr
- twin down blanket8K/yr
- xl twin duvet4K/yr
- twin goose down comforter6K/yr
- twin feather down comforter5K/yr
- twin xl duvet insert fluffy4K/yr
Reviews and returns
What reviews say buyers love and hate about Twin Xl Duvet Insert
We read the reviews and the return reasons for every product selling here.
“It is thick and bulky”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Twin Xl Duvet Insert questions
Answered from the same tracked data.









