Twin Xl Adjustable Mattress
FailPrices span $170.63–$1283.51, mostly outside the sweet spot, so Twin Xl Adjustable Mattress is a Fail.
- Flapen Score
- 48 / 100Ranks 5,923 of 11,240 Home & Kitchen niches · −1 vs the category median of 4948
- Market size
- $162K/yr46K searches / yr
- 90-day growth
- -4.4%search demand this quarter
- Competition
- 36%top-5 click share · 38 brands · 42 sellers
Flapen Score
Twin Xl Adjustable Mattress against its category
The dotted line is the Home & Kitchen average. Past it, Twin Xl Adjustable Mattress is stronger. Inside it, weaker.
Market
The Twin Xl Adjustable Mattress market on Amazon at a glance
Shoppers on Amazon United States searched for Twin Xl Adjustable Mattress 46K times last year and spent an estimated $162K. The top 5 brands take 50% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $162K a year.
- Searches, last 12 months
- 46K
- Growth, 90 days vs prior 90
- -4.4%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $162Ka year
- Peak month
- October1.5× the quietest month
- Top search term
- queen mattress for adjustable bed17K searches a year
02 · Price
A sale here is worth $442.33.
Listings sell for $442.33 on average, from $170.63 to $1283.51. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $442.33 that is $0 to $44K a year per listing.
- Average price
- $442.33above the $15 to $100 sweet spot
- Price range
- $170.63–$1283.51
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$44K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
98% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 21.2% of listings are out of stock. The average listing ranks #195 within Beds, Frames & Bases. It carries 1,525 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 61%
- Out of stock, average day
- 21.2%
- Average rank
- #195in Beds, Frames & Bases
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 1,525per listing
- Listings tracked
- 51
04 · Newcomers
18 of last year's 21 launches cleared the first-year sales bar.
21 products launched here in the last 12 months. 18 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 21
- Successful launches
- 18Amazon's first-year sales bar
- Average brand age
- 20 months
Products
Top Twin Xl Adjustable Mattress products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 36% of clicks. An open shelf where new products get seen.
Brands
38 falling
Sellers
42
Top-5 brand share
50%
Top 20: 83%
Top-5 click share
36%
Top 20: 70%
Open market
47%
- Brand 125%
- Brand 28%
- Brand 37%
- Brand 45%
- Brand 54%
- Brand 63%
Demand
Twin Xl Adjustable Mattress search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Twin Xl Adjustable Mattress search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- queen mattress for adjustable bed17K/yr
- queen mattress for adjustable bed frame7K/yr
- adjustable queen mattress6K/yr
- adjustable bed mattress queen7K/yr
- queen adjustable mattress4K/yr
- mattress for adjustable bed queen size5K/yr
Reviews and returns
What reviews say buyers love and hate about Twin Xl Adjustable Mattress
We read the reviews and the return reasons for every product selling here.
“Hard as a rock”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
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FAQ
Common Twin Xl Adjustable Mattress questions
Answered from the same tracked data.