Twin Mattress Protector for Kids

Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved -12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $75K a year.

Searches, last 12 months

33K

Growth, 90 days vs prior 90

-12.7%

Conversion, latest week

11.5%

Market size, estimated

$75Ka year

Peak month

January1.4× the quietest month

Top search term

twin mattress protector for kids17K searches a year

Listings sell for $19.56 on average, from $9.50 to $29.71. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $19.56 that is $5K to $10K a year per listing.

Average price

$19.56inside the $15 to $100 sweet spot

Price range

$9.50–$29.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$5K–$10K

Returns

1.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #20 within Mattress Protectors & Encasements. It carries 30,929 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#20in Mattress Protectors & Encasements

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

30,929per listing

Listings tracked

18

The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

68 months