Turtle Birthday Decorations

Shoppers searched for this 121K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +30.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months

121K

Growth, 90 days vs prior 90

+30.4%

Conversion, latest week

3.7%

Market size, estimated

$70Ka year

Peak month

July3.4× the quietest month

Top search term

turtle birthday decorations42K searches a year

Listings sell for $15.72 on average, from $6.87 to $28.31. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $15.72 that is $0 to $2K a year per listing.

Average price

$15.72inside the $15 to $100 sweet spot

Price range

$6.87–$28.31

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.3%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #3,428 within Party Packs. It carries 96 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

4.4%

Average rank

#3,428in Party Packs

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

96per listing

Listings tracked

36

17 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

17

Successful launches

3Amazon's first-year sales bar

Average brand age

25 months