turkey figurine
Worth a lookShows a sweet-spot price point ($23.99 avg), but a small market ($37K/yr) keeps it on the watch list.
Avg price
Incredible$23.99avg listing price — sweet spot $15–$100
Review moat
Great253.67avg incumbent reviews — the moat a new listing must climb
Price range
Great$4.70–$102.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great55%top-5 brand share — no brand owns this niche
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Growth
Good+36.6%90-day search growth — must beat 0% to launch
Returns
Good2.7%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$37K$37K/yr · 165K searches
According to Flapen's Amazon United States niche tracking, turkey figurine is a $37K/yr Amazon United States market (165K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 51/100.
Data updated Aug 1, 2026 · scored weekly · How we score niches
turkey figurine market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $72K–$96K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #10,067
- Page quality
- 0%
- Prime
- 85%
- Sponsored
- 63%
- Out of stock
- 26.5%
- Avg brand age
- 38 months
- Avg seller age
- 193 days
Competition & brand share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
23 flat
Sellers
47
Top-5 brand share
55%
Top 20: 96%
Top-5 click share
48%
Top 20: 89%
Open market
40%
- winemana17%
- Safari Ltd.16%
- Papo12%
- Design Toscano6%
- Toddmomy5%
- Mud Pie4%
Demand & seasonality
Weekly Amazon search volume, last 90 weeks — +36.6% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 41.6×
Top turkey figurine search terms
- turkey figurine21K/yr
- turkey statue8K/yr
- ceramic turkey16K/yr
- ceramic turkey figurine6K/yr
- wooden turkey decor7K/yr
- turkey centerpiece18K/yr
- ceramic turkey centerpiece10K/yr
- turkey figurines9K/yr
- wooden turkey5K/yr
- resin turkey6K/yr
Top turkey figurine products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Safari Ltd. Domestic Turkey Figurine - Lifelike 3 Model Figure - Educational Toy for Boys Girls and Kids Ages 3+
Safari Ltd.$7.924.5★324 rev
Papo - Realistic Turkey Figure - Ages 3+ - Farm Life Collection - Educational Play Farm Birds - Gift Idea Toy for Girls and Boys
Papo$9.405.0★4 rev
winemana Thanksgiving Turkey Decorations Indoor Resin Figurines Table Decor
winemana$25.314.7★144 rev
winemana Thanksgiving Resin Turkey Table Decorations 9.5 Tall
winemana$21.554.6★392 rev
Design Toscano QM2373100 North American Turkey Statue full color Small
Design Toscano$72.064.7★217 rev
Newest
by launch date
Hobby Lobby Gold Resin Turkey Figurine 9.75 H x 7.25 W x 3.25 D
Hobby Lobby$14.901 rev
Mud Pie Thanksgiving Turkey Sitter
Mud Pie$27.632 rev
60pcs Mini Resin Turkeys Miniature Thanksgiving Figurines Flatback Tiny Resin Animals Small Turkey Charms Decor for Fall Thanksgiving Party Favors DIY Craft Making Decorations
Sinbana$10.103 rev
Poorbone Thanksgiving Turkey Resin Decor Thanksgiving Decorations
Poorbone$15.4212 rev
Watayo 60 Pcs Thanksgiving Mini Turkey Figurines Miniature Turkey Ornaments to Hide and Seek Fall Thanksgiving Tiny Turkeys Statue Decorations for Home Table DIY Crafts Party Gifts Decor
Watayo$18.03226 rev
Trending
90-day click momentumHobby Lobby Gold Resin Turkey Figurine 9.75 H x 7.25 W x 3.25 D
Hobby Lobby$14.905.0★
GGSTDDUP 60 Pcs Thanksgiving Mini Resin Ducks Tiny Turkey Ducks Miniature Turkey Figurines Novelty Thanksgiving Party Favors Gift Decoration (Give Thanks Corn Pumpkin)
GGSTDDUP$17.194.8★
Papo - Realistic Turkey Figure - Ages 3+ - Farm Life Collection - Educational Play Farm Birds - Gift Idea Toy for Girls and Boys
Papo$9.405.0★
Little Critterz Turkey Decorative Porcelain Display Object Gobbler Handcrafted Hand-Painted Adult Home Dcor Accent
Little Critterz$12.995.0★
Toddmomy Mini Turkey Figurine Brass Turkey Decor Desktop Animal Statue 2.00 X 1.29 X 1.29 in Collectible Figurine for Desk Shelf Home Decor Thanksgiving Display
Toddmomy$19.574.8★
What buyers say about turkey figurine
What buyers praise and complain about, mined from review topics.What buyers love
“It is beautifully made”
“The size was also suitable for the project”
“Lovely addition to Dept 56 Harvest collection”
“so much fun for our children to play with”
“Well worth price”
“Well made & beautiful colors”
“Perfect gift”
“Surprisingly excellent details”
“Very realistic sound”
“Just as pictured”
What buyers complain about
“very small”
“THIS TOY DOES NOT WORK”
“An expensive item”
“Unfortunately, my Shih Tzu broke it”
“Size was not as described”
“Using decorative box paper thin”
Top return reasons
Common questions
- Is turkey figurine profitable to sell on Amazon United States?
- The niche generates $37K/yr across 27 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +36.6%. Flapen's verdict: Worth a look (51/100).
- How competitive is the turkey figurine niche?
- 23 brands and 47 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 55% of demand.
- What do buyers complain about in turkey figurine?
- Top complaints mined from reviews: Size-Overall, Functionality-Overall, Value For Money. The return rate is 2.7%.
- When does demand for turkey figurine peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 41.6× the quietest.
- What does it cost to enter the turkey figurine niche?
- Listings span $4.70–$102.99; the average listing price is $23.99 (sweet spot $15–$100). The average incumbent carries 254 reviews — the moat a new listing must climb.