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Trump Pen

Fail

Shoppers spend an estimated $39K a year here, so Trump Pen is a Fail.

Flapen Score
40
40 / 100
Ranks 9,007 of 11,240 Home & Kitchen niches · −9 vs the category median of 49
Market size
$39K/yr85K searches / yr
90-day growth
-18.1%search demand this quarter
Competition
70%top-5 click share · 11 brands · 27 sellers

Flapen Score

Trump Pen against its category

The dotted line is the Home & Kitchen average. Past it, Trump Pen is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Trump Pen market on Amazon at a glance

Shoppers on Amazon United States searched for Trump Pen 85K times last year and spent an estimated $39K. The top 5 brands take 85% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -18.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months
85K
Growth, 90 days vs prior 90
-18.1%
Conversion, latest week
2.0%
Market size, estimated
$39Ka year
Peak month
December7.1× the quietest month
Top search term
trump pen29K searches a year

02 · Price

A sale here is worth $22.29.

Listings sell for $22.29 on average, from $9.33 to $52.40. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $22.29 that is $2K to $6K a year per listing.

Average price
$22.29inside the $15 to $100 sweet spot
Price range
$9.33–$52.40
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

13% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 28.3% of listings are out of stock. The average listing ranks #2,558 within Clocks. It carries 1,025 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
13%
Prime listings
94%
Out of stock, average day
28.3%
Average rank
#2,558in Clocks
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
1,025per listing
Listings tracked
16

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
51 months

Products

Top Trump Pen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.

Brands

11 falling

Sellers

27

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

11%

  • Brand 136%
  • Brand 226%
  • Brand 311%
  • Brand 47%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (5 brands, 11%)

Demand

Trump Pen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Spike '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 7.1×

Search terms

Top Trump Pen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • trump pen29K/yr
  • donald trump clock6K/yr
  • donald trump pen11K/yr
  • trump clock11K/yr
  • trump pens6K/yr
  • presidential pen4K/yr
  • trump clocks that talk5K/yr
  • trump talking clock4K/yr
  • trump talking pen3K/yr
  • talking trump clock2K/yr

Reviews and returns

What reviews say buyers love and hate about Trump Pen

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Gifting Purpose”
14%of negative reviews mention “Quality-Overall”
1.3%of orders come back
“The materials and build quality just don't support that kind of presentation”
A buyer, on “Quality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Trump Pen questions

Answered from the same tracked data.