trolls birthday party supplies
Worth a lookShows a sweet-spot price point ($20.73 avg), but strong incumbent ratings (4.7★) keeps it on the watch list.
Avg price
Great$20.73avg listing price — sweet spot $15–$100
Competition
Great36%top-5 click share — an open shelf
Review moat
Good547.95avg incumbent reviews — the moat a new listing must climb
Returns
Good2.2%return rate — above 5% kills the launch gate
Brand share
Good70%top-5 brand share — brands hold most of the demand
Growth
Okay+14.5%90-day search growth — must beat 0% to launch
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Price range
Okay$5.77–$256.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$143K$143K/yr · 215K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, trolls birthday party supplies is a $143K/yr Amazon United States market (215K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Worth a look — 52/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
trolls birthday party supplies market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- $104K–$124K
- units × avg price
- Conversion rate
- 3.2%
- Avg BSR
- #4,779
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 73%
- Out of stock
- 1.7%
- Avg brand age
- 38 months
- Avg seller age
- 153 days
Competition & brand share
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
22 falling
Sellers
39
Top-5 brand share
70%
Top 20: 99%
Top-5 click share
36%
Top 20: 83%
Open market
25%
- Unique29%
- Anagram15%
- Mzeyapo11%
- DREAMWORKS TROLLS10%
- LUV HER5%
- DecoPac5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +14.5% search growth over the last 90 days.Peak months: Aug, Sep, Oct · busiest ÷ quietest = 3.1×
Top trolls birthday party supplies search terms
- trolls birthday party decorations127K/yr
- trolls party decorations30K/yr
- trolls birthday12K/yr
- trolls birthday decorations9K/yr
- trolls party8K/yr
- trolls decorations9K/yr
- trolls pinata5K/yr
- trolls birthday party5K/yr
- trolls party supplies6K/yr
- trolls birthday banner4K/yr
Top trolls birthday party supplies products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Trolls Birthday Party Decorations for 16 - Bundle with Trolls Plates and Napkins Tablecloth Banner Checklist - Party Supplies - Officially Licensed
Unique$21.885.0★36 rev
Troll Birthday Party Decorations | Serves 16 Guests | Banner Tablecloth Dinner & Cake Plates Napkins Sticker
Unique$25.144.8★337 rev
M-F Cartoon Party Supplies Birthday Decorations Set Include Banner Balloons Hanging Swirls Cake Cupcake Toppers for Boys Girls Party.
Mzeyapo$19.780.0★0 rev
Trolls Tattoos for Kids Party Favors Bundle - 72 Pc Individual Tattoos
DREAMWORKS TROLLS$9.314.7★171 rev
DecoPac DreamWorks Trolls Rings 24 Cupcake Decorations Featuring Poppy & Friends colorful assortment - 24 Pack
DecoPac$13.824.9★86 rev
Newest
by launch dateM-F Cartoon Party Supplies Birthday Decorations Set Include Banner Balloons Hanging Swirls Cake Cupcake Toppers for Boys Girls Party.
Mzeyapo$19.780 rev
8Pcs M-F Honeycomb Table Centerpiece Birthday Party Supplies Table Decorations for Party Decorations.
Mzeyapo$17.721 rev
25pcs Cartoon M-F Birthday Decorations with 24pcs Cupcake Toppers 1pcs Cake Topper for Birthday Party Supplies.
Mzeyapo$11.671 rev
Trolls Birthday Party Decorations for 16 - Bundle with Trolls Plates and Napkins Tablecloth Banner Checklist - Party Supplies - Officially Licensed
Unique$21.8836 rev
Poppy World Tour 2nd Birthday Party Supplies Trolls 15pc Balloon Bouquet Decorations
Anagram$22.8244 rev
Trending
90-day click momentum25pcs Cartoon M-F Birthday Decorations with 24pcs Cupcake Toppers 1pcs Cake Topper for Birthday Party Supplies.
Mzeyapo$11.674.0★
8Pcs M-F Honeycomb Table Centerpiece Birthday Party Supplies Table Decorations for Party Decorations.
Mzeyapo$17.725.0★
M-F Cartoon Party Supplies Birthday Decorations Set Include Banner Balloons Hanging Swirls Cake Cupcake Toppers for Boys Girls Party.
Mzeyapo$19.780.0★
Trolls Birthday Party Decorations for 16 - Bundle with Trolls Plates and Napkins Tablecloth Banner Checklist - Party Supplies - Officially Licensed
Unique$21.885.0★
Mayflower Trolls World Tour Balloon Bouquet
Anagram$12.474.4★
What buyers say about trolls birthday party supplies
What buyers praise and complain about, mined from review topics.What buyers love
“Vibrant colors”
“just as pictured”
“Good quality balloons”
“Fun and Bright”
“I liked that they were all the same size”
“Good value”
“pretty durable, would get again”
“Simple and cute”
“Easy to blow up with my balloon buddy machine”
“super easy to install on our table”
What buyers complain about
“These ballons are not at all 12 inches”
“Terrible quality”
“it couldve been fuller for the price”
“Its not a 2 pack of the same colors”
“Abysmal Adhesive”
“Broken when I got it”
“False Advertising”
“it also had a smell that was a bit too strong”
“totally not enough ballons to do this exact set up”
“They are not good for outdoor decorations either”
Top return reasons
Common questions
- Is trolls birthday party supplies profitable to sell on Amazon United States?
- The niche generates $143K/yr across 37 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is +14.5%. Flapen's verdict: Worth a look (52/100).
- How competitive is the trolls birthday party supplies niche?
- 22 brands and 39 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 70% of demand.
- What do buyers complain about in trolls birthday party supplies?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 2.2%.
- When does demand for trolls birthday party supplies peak?
- Demand peaks in Aug–Sep–Oct; the busiest month runs 3.1× the quietest.
- What does it cost to enter the trolls birthday party supplies niche?
- Listings span $5.77–$256.50; the average listing price is $20.73 (sweet spot $15–$100). The average incumbent carries 548 reviews — the moat a new listing must climb.