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Trifold Mattress Queen

Fail

The top 5 brands take 100% of clicks, so Trifold Mattress Queen is a Fail.

Flapen Score
37
37 / 100
Ranks 9,707 of 11,240 Home & Kitchen niches · −12 vs the category median of 49
Market size
$238K/yr98K searches / yr
90-day growth
+52.5%search demand this quarter
Competition
74%top-5 click share · 2 brands · 7 sellers

Flapen Score

Trifold Mattress Queen against its category

The dotted line is the Home & Kitchen average. Past it, Trifold Mattress Queen is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Trifold Mattress Queen market on Amazon at a glance

Shoppers on Amazon United States searched for Trifold Mattress Queen 98K times last year and spent an estimated $238K. All 2 brands take every click. Demand peaks in Aug. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +52.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $238K a year.

Searches, last 12 months
98K
Growth, 90 days vs prior 90
+52.5%
Conversion, latest week
1.3%
Market size, estimated
$238Ka year
Peak month
August1.7× the quietest month
Top search term
milliard trifold mattress52K searches a year

02 · Price

A sale here is worth $183.30.

Listings sell for $183.30 on average, from $26.16 to $331.93. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $183.30 that is $0 to $18K a year per listing.

Average price
$183.30above the $15 to $100 sweet spot
Price range
$26.16–$331.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$18K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 14% ship with Prime. On an average day, 38.5% of listings are out of stock. The average listing ranks #191 within Mattresses & Box Springs. It carries 14,302 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
14%
Out of stock, average day
38.5%
Average rank
#191in Mattresses & Box Springs
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
14,302per listing
Listings tracked
14

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Trifold Mattress Queen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • Brand 198%
  • Brand 22%

Demand

Trifold Mattress Queen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.7×

Search terms

Top Trifold Mattress Queen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • milliard trifold mattress52K/yr
  • millard trifold mattress19K/yr
  • milliard10K/yr
  • millard trifold mattress 6 inch5K/yr
  • milliard tri folding mattress5K/yr
  • milliard folding mattress2K/yr
  • milliard tri fold mattress3K/yr
  • milliard tri-fold foam folding mattress844/yr
  • milliard 6 tri fold mattress2K/yr

Reviews and returns

What reviews say buyers love and hate about Trifold Mattress Queen

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Comfort-Overall”
16%of negative reviews mention “Thickness”
1.8%of orders come back
“not quite as thick”
A buyer, on “Thickness”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Trifold Mattress Queen questions

Answered from the same tracked data.