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54

travertine coasters

Worth a look

Shows a sweet-spot price point ($24.89 avg), but a small market ($47K/yr) keeps it on the watch list.

Market size 12Growth 63Conversion 65Competition 50Returns 47Price range 84Avg price 95Brand share 71Review moat 94Quality gap 33

Avg price

Incredible$24.89

avg listing price — sweet spot $15–$100

Review moat

Great116.54

avg incumbent reviews — the moat a new listing must climb

Price range

Great$9.94–$47.27

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Conversion

Good5.8%

search→purchase rate — share of searches ending in a sale

Growth

Good+40.4%

90-day search growth — must beat 0% to launch

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad$47K

$47K/yr · 32K searches

According to Flapen's Amazon United States niche tracking, travertine coasters is a $47K/yr Amazon United States market (32K searches/yr). The top 5 brands hold 62% of demand. Verdict: Worth a look — 54/100.

Data updated Aug 6, 2026 · scored weekly · How we score niches

travertine coasters market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$37K–$50K
units × avg price
Conversion rate
5.8%
Avg BSR
#1,064
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
8.0%
Avg brand age
31 months
Avg seller age
195 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

19 falling

Sellers

23

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

55%

Top 20: 93%

Open market

31%

  • WORHE22%
  • CHISELED ST DF SK16%
  • DASSNANE11%
  • SPESHSTONES7%
  • EARTHEN CRAFTS7%
  • YONGHEE7%

Top travertine coasters products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$5K20%$9K30%$14K40%$19K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about travertine coasters

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall22%

“Nice looking and each coaster is a consistent quality”

Color9%

“Love the colors”

Design-Overall8%

“match my decor perfectly”

Advertised Vs Actual Product7%

“Just as pictured”

Value For Money5%

“Worth the price”

Material Quality5%

“I like the inconsistencies in the material”

Strength4%

“sturdy”

Durability4%

“Durable, pretty, marble coasters w/ holder”

Weight Heavy4%

“Heavy duty”

Shape/Style4%

“The natural stone gives them a really elegant, gift-worthy look, and I love that each one has its own unique character”

What buyers complain about

Thickness12%

“Thinner than I would have liked”

Size-Overall11%

“Holder sizing issues”

Absorbency10%

“I dont think absorbing works”

Value For Money6%

“it doesn't justify the $30 asking price”

Leak-Proof6%

“Condensation Leaks Through Them”

Quality-Overall4%

“Poor quality travertine coasters”

Thin4%

“Too thin”

Functionality-Overall3%

“Do not work”

Ease Of Use2%

“impractical for purpose”

Weight Heavy2%

“The coasters are really heavy”

Top return reasons

Color33%
Size-Overall14%
Advertised Vs Actual Product12%
Quality-Overall7%
Value For Money5%
Material Quality5%
Defective Material/Parts4%
Thin3%
Absorbency2%
Weight Heavy2%

Common questions

Is travertine coasters profitable to sell on Amazon United States?
The niche generates $47K/yr across 26 tracked products. 1 of 8 products launched in the last 360 days are still selling. 90-day search growth is +40.4%. Flapen's verdict: Worth a look (54/100).
How competitive is the travertine coasters niche?
19 brands and 23 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 62% of demand.
What do buyers complain about in travertine coasters?
Top complaints mined from reviews: Thickness, Size-Overall, Absorbency. The return rate is 3.2%.
What does it cost to enter the travertine coasters niche?
Listings span $9.94–$47.27; the average listing price is $24.89 (sweet spot $15–$100). The average incumbent carries 117 reviews — the moat a new listing must climb.