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Travel Steamer

Pass

Travel Steamer scores 66 out of 100, a Pass. Shoppers spend an estimated $9.0M a year here, search demand grew +46.0% this quarter, and an estimated 4.3% of orders come back.

Flapen Score
66
66 / 100
Top 3% of 11,240 Home & Kitchen niches · +17 vs the category median of 49
Market size
$9.0M/yr3.7M searches / yr
90-day growth
+46.0%search demand this quarter
Competition
56%top-5 click share · 17 brands · 50 sellers

Flapen Score

Travel Steamer against its category

The dotted line is the Home & Kitchen average. Past it, Travel Steamer is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Travel Steamer market on Amazon at a glance

Shoppers on Amazon United States searched for Travel Steamer 3.7M times last year and spent an estimated $9.0M. The top 5 brands take 73% of clicks. Demand peaks in Jun–Jul. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 6.5% of those searches ended in a purchase.

Shoppers searched for this 3.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +46.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9.0M a year.

Searches, last 12 months
3.7M
Growth, 90 days vs prior 90
+46.0%
Conversion, latest week
6.5%
Market size, estimated
$9.0Ma year
Peak month
July2.0× the quietest month
Top search term
travel steamer1.1M searches a year

02 · Price

A sale here is worth $37.26.

Listings sell for $37.26 on average, from $18.55 to $61.60. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 8,000 to 10,000 of them. At $37.26 that is $298K to $373K a year per listing.

Average price
$37.26inside the $15 to $100 sweet spot
Price range
$18.55–$61.60
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
200K–250K
Units per listing a year
8,000–10,000
Revenue per listing a year
$298K–$373K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #15 within Irons & Steamers. It carries 18,939 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
4.0%
Average rank
#15in Irons & Steamers
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
18,939per listing
Listings tracked
27

04 · Newcomers

14 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 14 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
14Amazon's first-year sales bar
Average brand age
26 months

Products

Top Travel Steamer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

50

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

56%

Top 20: 93%

Open market

21%

  • Brand 120%
  • Brand 220%
  • Brand 315%
  • Brand 410%
  • Brand 58%
  • Brand 66%

Demand

Travel Steamer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150K100KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 2.0×

Search terms

Top Travel Steamer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • travel steamer1.1M/yr
  • travel steamer for clothes634K/yr
  • portable steamer494K/yr
  • portable steamer for clothes330K/yr
  • travel steamer for clothes portable mini217K/yr
  • mini steamer162K/yr
  • travel clothes steamer105K/yr
  • portable clothes steamer90K/yr
  • portable steamer for clothes travel90K/yr
  • travel steamer mini67K/yr

Reviews and returns

What reviews say buyers love and hate about Travel Steamer

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Ease Of Use”
12%of negative reviews mention “Durability”
4.3%of orders come back
“Broke within a week”
A buyer, on “Durability”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Travel Steamer questions

Answered from the same tracked data.