Transformers Birthday Party Supplies

Shoppers searched for this 478K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -16.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $426K a year.

Searches, last 12 months

478K

Growth, 90 days vs prior 90

-16.0%

Conversion, latest week

4.4%

Market size, estimated

$426Ka year

Peak month

January1.8× the quietest month

Top search term

transformers birthday decorations180K searches a year

Listings sell for $20.08 on average, from $5.93 to $78.61. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $20.08 that is $5K to $10K a year per listing.

Average price

$20.08inside the $15 to $100 sweet spot

Price range

$5.93–$78.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

$5K–$10K

Returns

2.2%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 10.2% of listings are out of stock. The average listing ranks #2,209 within Party Packs. It carries 316 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

98%

Out of stock, average day

10.2%

Average rank

#2,209in Party Packs

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

316per listing

Listings tracked

52

15 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

3Amazon's first-year sales bar

Average brand age

33 months