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59

toothpaste dispenser

Worth a look

Shows beatable incumbent ratings (4.0★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 72Growth 13Conversion 43Competition 78Returns 48Price range 66Avg price 76Brand share 74Review moat 25Quality gap 93

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Competition

Great37%

top-5 click share — an open shelf

Avg price

Great$15.57

avg listing price — sweet spot $15–$100

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Market size

Good$780K

$780K/yr · 1.4M searches

Price range

Good$3.76–$37.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay3.3%

return rate — above 6% kills the launch gate

Conversion

Okay3.5%

search→purchase rate — share of searches ending in a sale

Review moat

Bad4,095.62

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-24.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, toothpaste dispenser is a $780K/yr Amazon United States market (1.4M searches/yr). The top 5 brands hold 61% of demand. Verdict: Worth a look — 59/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
40K–50K
avg 750–1,000/product
Revenue / yr
$623K–$779K
units × avg price
Launch success
22%
2 of 9 new (360d)
Conversion rate
3.5%
Avg BSR
#274
Page quality
0%
Prime
98%
Sponsored
94%
Out of stock
10.0%
Avg brand age
33 months
Avg seller age
160 days

Competition

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Brands

23 falling

Sellers

37

Top-5 brand share

61%

Top 20: 99%

Top-5 click share

37%

Top 20: 76%

Open market

33%

  • MOPMS18%
  • CXYHMG13%
  • iHave11%
  • TuCao11%
  • Chrome Cherry7%
  • GFWARE6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -24.9% search growth over the last 90 days.
40K30KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$23K6%$47K9%$70K12%$94K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 50 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use13%

“Makes life easier”

Quality-Overall13%

“Great product thst looks fancy”

Advertised Vs Actual Product7%

“As advertised”

Assembly/Installation6%

“Installation was quick”

Value For Money6%

“Good deal”

Ease Of Cleaning6%

“Easy to clean”

Dispensing Mechanism4%

“Love this dispenser”

Efficiency4%

“it does the job for my mom”

Oral Hygiene4%

“These have really helped my kids take better care of their toothpaste tubes”

Strength3%

“The material feels sturdy enough for everyday use”

What buyers complain about

Functionality-Overall9%

“Barely works”

Durability9%

“Dont last”

Dispensing Mechanism8%

“Not dispensing at all”

Adhesion/Stickiness8%

“No adhesive”

Ease Of Cleaning7%

“Not exactly clean”

Quality-Overall6%

“Cheap quality”

Size-Overall5%

“Small”

Ease Of Use5%

“Difficult to use”

Value For Money3%

“IMHO its a bit pricey for what it is”

Charging3%

“it does not charge”

Top return reasons

Size-Overall23%
Dispensing Mechanism18%
Functionality-Overall15%
Adhesion/Stickiness7%
Advertised Vs Actual Product5%
Defective Material/Parts5%
Mounting2%
Compatibility-Overall2%
Quality-Overall2%
Weight Heavy2%

Common questions

Is toothpaste dispenser profitable to sell on Amazon United States?
The niche generates $780K/yr across 50 tracked products. 2 of 9 products launched in the last 360 days are still selling. 90-day search growth is -24.9%. Flapen's verdict: Worth a look (59/100).
How competitive is the toothpaste dispenser niche?
23 brands and 37 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 61% of demand.
What do buyers complain about in toothpaste dispenser?
Top complaints mined from reviews: Functionality-Overall, Durability, Dispensing Mechanism. The return rate is 3.3%.
When does demand for toothpaste dispenser peak?
Demand is steady year-round — the busiest month runs 1.6× the quietest.
What does it cost to enter the toothpaste dispenser niche?
Listings span $3.76–$37.11; the average listing price is $15.57 (sweet spot $15–$100). The average incumbent carries 4,096 reviews — the moat a new listing must climb.

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