Toothbrush Holder with Cover

Shoppers searched for this 142K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -23.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months

142K

Growth, 90 days vs prior 90

-23.2%

Conversion, latest week

2.5%

Market size, estimated

$58Ka year

Peak month

January1.9× the quietest month

Top search term

enclosed toothbrush holder22K searches a year

Listings sell for $16.07 on average, from $8.44 to $30.37. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $16.07 that is $2K to $4K a year per listing.

Average price

$16.07inside the $15 to $100 sweet spot

Price range

$8.44–$30.37

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

4.3%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #154 within Holders & Dispensers. It carries 813 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

6.2%

Average rank

#154in Holders & Dispensers

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

813per listing

Listings tracked

35

12 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

9Amazon's first-year sales bar

Average brand age

25 months