Tobacco Candle

Shoppers searched for this 238K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -21.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $164K a year.

Searches, last 12 months

238K

Growth, 90 days vs prior 90

-21.7%

Conversion, latest week

3.0%

Market size, estimated

$164Ka year

Peak month

September3.1× the quietest month

Top search term

dw home candles105K searches a year

Listings sell for $23.01 on average, from $9.88 to $30.56. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $23.01 that is $2K to $6K a year per listing.

Average price

$23.01inside the $15 to $100 sweet spot

Price range

$9.88–$30.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

1.8%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #811 within Candles. It carries 864 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

86%

Out of stock, average day

8.6%

Average rank

#811in Candles

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

864per listing

Listings tracked

28

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months