thymes frasier fir all purpose cleaner
Worth a lookShows low returns (0.5%), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Great$20.39avg listing price — sweet spot $15–$100
Conversion
Great9.1%search→purchase rate — share of searches ending in a sale
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$5.06–$28.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,348.12avg incumbent reviews — the moat a new listing must climb
Growth
Okay+2.1%90-day search growth — must beat 0% to launch
Market size
Bad$67K$67K/yr · 36K searches
Brand share
Bad99%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, thymes frasier fir all purpose cleaner is a $67K/yr Amazon United States market (36K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 52/100.
Data updated Aug 2, 2026 · scored weekly · How we score niches
thymes frasier fir all purpose cleaner market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- $82K–$102K
- units × avg price
- Conversion rate
- 9.1%
- Avg BSR
- #219
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 94%
- Out of stock
- 8.6%
- Avg brand age
- 70 months
- Avg seller age
- 141 days
Competition & brand share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
7 rising
Sellers
92
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
41%
Top 20: 88%
Open market
1%
- Thymes94%
- THE GOOD SOUL PROJECT2%
- Azulfra2%
- Febreze1%
- SC Johnson1%
- Mrs. MEYER'S1%
- Open — no brand owns it (1 brand, 1%)
Demand & seasonality
Weekly Amazon search volume, last 78 weeks — +2.1% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 97.6×
Top thymes frasier fir all purpose cleaner search terms
- thymes room spray17K/yr
- pine room spray7K/yr
- thymes spray2K/yr
- frasier fir room spray3K/yr
- thymes frasier fir all purpose cleaner2K/yr
- pine tree spray4K/yr
- thymes frasier fir counter spray858/yr
Top thymes frasier fir all purpose cleaner products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Thymes Home Fragrance Mist Room Air Fresheners for Home Long Lasting Air Freshener Spray Scented Room Spray with Notes of Eucalyptus Oil Italian Lemon Fir & Petitgrain (Eucalyptus 3 oz)
Thymes$22.704.4★6,452 rev
Thymes Home Fragrance Mist Room Air Fresheners for Home Long Lasting Air Freshener Spray Premium Fragrance Notes of Jasmine Rose Hyacinth & Oak Moss (Goldleaf 3 oz)
Thymes$22.534.4★6,452 rev
Thymes Home Fragrance Mist Room Air Fresheners for Home Long Lasting Air Freshener Spray Pine Room Spray with Notes of Crisp Siberian Fir Needles Cedarwood & Sandalwood (Frasier Fir 3 oz)
Thymes$22.164.4★6,452 rev
Thymes Home Fragrance Mist Room Air Fresheners for Home Long Lasting Air Freshener Spray Scented Room Spray with Notes of Crisp Apple Warm Amber & Pear Blossom (Amber Hour 3 oz)
Thymes$23.004.2★44 rev
Thymes Home Fragrance Mist Room Air Fresheners for Home Long Lasting Air Freshener Spray Scented Room Spray with Notes of Lemon Rosemary Sea Salt & Sandalwood (Morning Tide 3 oz)
Thymes$22.984.2★44 rev
Newest
by launch dateThymes Home Fragrance Mist Room Air Fresheners for Home Long Lasting Air Freshener Spray Scented Room Spray with Notes of Crisp Apple Warm Amber & Pear Blossom (Amber Hour 3 oz)
Thymes$23.0044 rev
Thymes Home Fragrance Mist Room Air Fresheners for Home Long Lasting Air Freshener Spray Scented Room Spray with Notes of Lemon Rosemary Sea Salt & Sandalwood (Morning Tide 3 oz)
Thymes$22.9844 rev
Thymes Home Fragrance Mist The Hours Edit Room Air Fresheners for Home Long Lasting Air Freshener Spray Scented Room Spray Notes of Eucalyptus Leaf Juniper & Sandalwood (Soft Ceremony 3 oz)
Thymes$23.0044 rev
Fir Room Spray 2 Pack 3.4oz/100ml Each Long-Lasting Air Freshener & Odor Eliminator for Home Bathroom Bedroom & Office Concentrated Room Spray
Azulfra$13.52240 rev
Fir & Cedar Room Spray Concentrated Room Spray for Home Fragrance Long Lasting Air Fresheners for Home Bedding Fabrics Odor Eliminator 8.12 fl oz
THE GOOD SOUL PROJECT$14.75180 rev
Trending
90-day click momentumThymes Home Fragrance Mist Room Air Fresheners for Home Long Lasting Air Freshener Spray Scented Room Spray with Notes of Crisp Apple Warm Amber & Pear Blossom (Amber Hour 3 oz)
Thymes$23.004.2★
Thymes Home Fragrance Mist Room Air Fresheners for Home Long Lasting Air Freshener Spray Premium Home Fragrance Notes of Laurel Leaf Lavender Flowers and Patchouli (Olive Leaf 3 oz)
Thymes$22.964.4★
Thymes Home Fragrance Mist Room Air Fresheners for Home Long Lasting Air Freshener Spray Premium Home Fragrance with Notes of Fresh Basil Tomato Leaf & Delicate Sage (Fresh-Cut Basil 3 oz)
Thymes$22.634.4★
Thymes Home Fragrance Mist Room Air Fresheners for Home Long Lasting Air Freshener Spray Scented Room Spray with Notes of Lemon Rosemary Sea Salt & Sandalwood (Morning Tide 3 oz)
Thymes$22.984.2★
Thymes Home Fragrance Mist The Hours Edit Room Air Fresheners for Home Long Lasting Air Freshener Spray Scented Room Spray Notes of Eucalyptus Leaf Juniper & Sandalwood (Soft Ceremony 3 oz)
Thymes$23.004.2★
What buyers say about thymes frasier fir all purpose cleaner
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent Scent”
“Quality air freshner for any room”
“The spray bottle itself works perfectly”
“Can be used on pretty much any surface and cleans great”
“just because it is cheaper”
“Fresh”
“Thymes air freshener will last quite a while”
“Easy to use”
“The size is convenient”
“It works great”
What buyers complain about
“the smell that came out is disgusting”
“Spray mechanism does NOT work”
“Over priced”
“The trigger broke”
“It arrived leaking”
“The bottle is large”
“Terrible”
“It gets stuck in the full position and doesnt spring back”
“Sprayer is broken”
“Also not an especially effective cleaner”
Top return reasons
Common questions
- Is thymes frasier fir all purpose cleaner profitable to sell on Amazon United States?
- The niche generates $67K/yr across 34 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is +2.1%. Flapen's verdict: Worth a look (52/100).
- How competitive is the thymes frasier fir all purpose cleaner niche?
- 7 brands and 92 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 99% of demand.
- What do buyers complain about in thymes frasier fir all purpose cleaner?
- Top complaints mined from reviews: Smell, Spray/Flow, Value For Money. The return rate is 0.5%.
- When does demand for thymes frasier fir all purpose cleaner peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 97.6× the quietest.
- What does it cost to enter the thymes frasier fir all purpose cleaner niche?
- Listings span $5.06–$28.91; the average listing price is $20.39 (sweet spot $15–$100). The average incumbent carries 3,348 reviews — the moat a new listing must climb.