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Things to Get Your Boyfriend

Fail

Demand is soft, at -24.0% this quarter, so Things to Get Your Boyfriend is a Fail.

Flapen Score
40
40 / 100
Ranks 9,007 of 11,240 Home & Kitchen niches · −9 vs the category median of 49
Market size
$88K/yr334K searches / yr
90-day growth
-24.0%search demand this quarter
Competition
64%top-5 click share · 20 brands · 29 sellers

Flapen Score

Things to Get Your Boyfriend against its category

The dotted line is the Home & Kitchen average. Past it, Things to Get Your Boyfriend is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Things to Get Your Boyfriend market on Amazon at a glance

Shoppers on Amazon United States searched for Things to Get Your Boyfriend 334K times last year and spent an estimated $88K. The top 5 brands take 64% of clicks. Demand peaks in Aug–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 334K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -24.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.

Searches, last 12 months
334K
Growth, 90 days vs prior 90
-24.0%
Conversion, latest week
1.0%
Market size, estimated
$88Ka year
Peak month
December7.3× the quietest month
Top search term
regalo para mi novio39K searches a year

02 · Price

A sale here is worth $25.24.

Listings sell for $25.24 on average, from $9.04 to $60.25. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $25.24 that is $0 to $3K a year per listing.

Average price
$25.24inside the $15 to $100 sweet spot
Price range
$9.04–$60.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #299 within Wearable Blankets. It carries 9,207 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
95%
Out of stock, average day
2.1%
Average rank
#299in Wearable Blankets
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
9,207per listing
Listings tracked
20

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
33 months

Products

Top Things to Get Your Boyfriend products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

29

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

33%

  • Brand 133%
  • Brand 211%
  • Brand 310%
  • Brand 46%
  • Brand 54%
  • Brand 64%

Demand

Things to Get Your Boyfriend search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Nov, Dec · busiest ÷ quietest = 7.3×

Search terms

Top Things to Get Your Boyfriend search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • regalo para mi novio39K/yr
  • regalo para mi novia33K/yr
  • detalles para mi novia29K/yr
  • things to get your girlfriend42K/yr
  • cute small gifts for girlfriend11K/yr
  • stuff for gf15K/yr
  • top 10 birthday gifts for girlfriend27K/yr
  • funny gifts for girlfriend20K/yr
  • sentimental gifts for girlfriend11K/yr
  • stuff to get your girlfriend16K/yr

Reviews and returns

What reviews say buyers love and hate about Things to Get Your Boyfriend

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Gifting Purpose”
42%of negative reviews mention “Size-Overall”
1.2%of orders come back
“Extremely small”
A buyer, on “Size-Overall”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Things to Get Your Boyfriend questions

Answered from the same tracked data.