Thin Down Pillow

Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.

Searches, last 12 months

41K

Growth, 90 days vs prior 90

+5.5%

Conversion, latest week

2.7%

Market size, estimated

$48Ka year

Top search term

three geese pillow9K searches a year

Listings sell for $43.47 on average, from $21.36 to $121.12. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $43.47 that is $0 to $4K a year per listing.

Average price

$43.47inside the $15 to $100 sweet spot

Price range

$21.36–$121.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

3.9%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #195 within Bed Pillows & Positioners. It carries 3,933 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

10.1%

Average rank

#195in Bed Pillows & Positioners

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

3,933per listing

Listings tracked

25

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

39 months