thanksgiving turkey
Worth a lookShows a sweet-spot price point ($22.23 avg), but a small market ($44K/yr) keeps it on the watch list.
Avg price
Great$22.23avg listing price — sweet spot $15–$100
Review moat
Great301.28avg incumbent reviews — the moat a new listing must climb
Price range
Great$4.70–$102.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great56%top-5 brand share — no brand owns this niche
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Returns
Good2.5%return rate — above 5% kills the launch gate
Growth
Good+38.3%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad$44K$44K/yr · 213K searches
According to Flapen's Amazon United States niche tracking, thanksgiving turkey is a $44K/yr Amazon United States market (213K searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 52/100.
Data updated Aug 1, 2026 · scored weekly · How we score niches
thanksgiving turkey market data
- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- $89K–$111K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #10,662
- Page quality
- 0%
- Prime
- 86%
- Sponsored
- 62%
- Out of stock
- 20.9%
- Avg brand age
- 36 months
- Avg seller age
- 192 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
26 rising
Sellers
53
Top-5 brand share
56%
Top 20: 92%
Top-5 click share
46%
Top 20: 92%
Open market
41%
- Safari Ltd.17%
- winemana17%
- Papo12%
- Design Toscano5%
- Toddmomy5%
- Ochine3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +38.3% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 91.2×
Top thanksgiving turkey search terms
- turkey figurine21K/yr
- turkey statue8K/yr
- thanksgiving turkey45K/yr
- turkey decorations for home28K/yr
- ceramic turkey16K/yr
- wooden turkey decor7K/yr
- turkey centerpiece18K/yr
- turkey figurines9K/yr
- wooden turkey5K/yr
- turkey table decor14K/yr
Top thanksgiving turkey products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Safari Ltd. Domestic Turkey Figurine - Lifelike 3 Model Figure - Educational Toy for Boys Girls and Kids Ages 3+
Safari Ltd.$7.924.5★324 rev
Papo - Realistic Turkey Figure - Ages 3+ - Farm Life Collection - Educational Play Farm Birds - Gift Idea Toy for Girls and Boys
Papo$9.405.0★4 rev
winemana Thanksgiving Resin Turkey Table Decorations 9.5 Tall
winemana$21.554.6★392 rev
winemana Thanksgiving Turkey Decorations Indoor Resin Figurines Table Decor
winemana$25.314.7★144 rev
Design Toscano QM2373100 North American Turkey Statue full color Small
Design Toscano$72.064.7★217 rev
Newest
by launch date
Hobby Lobby Gold Resin Turkey Figurine 9.75 H x 7.25 W x 3.25 D
Hobby Lobby$14.901 rev
Mud Pie Thanksgiving Turkey Sitter
Mud Pie$27.632 rev
60pcs Mini Resin Turkeys Miniature Thanksgiving Figurines Flatback Tiny Resin Animals Small Turkey Charms Decor for Fall Thanksgiving Party Favors DIY Craft Making Decorations
Sinbana$10.103 rev
Poorbone Thanksgiving Turkey Resin Decor Thanksgiving Decorations
Poorbone$15.4212 rev
winemana Thanksgiving Turkey Decor for Table Centerpiece
winemana$22.7345 rev
Trending
90-day click momentumHobby Lobby Gold Resin Turkey Figurine 9.75 H x 7.25 W x 3.25 D
Hobby Lobby$14.905.0★
GGSTDDUP 60 Pcs Thanksgiving Mini Resin Ducks Tiny Turkey Ducks Miniature Turkey Figurines Novelty Thanksgiving Party Favors Gift Decoration (Give Thanks Corn Pumpkin)
GGSTDDUP$17.194.8★
MOJO Turkey Realistic International Wildlife Toy Replica Hand Painted Figurine
MOJO$16.014.1★
Little Critterz Turkey Decorative Porcelain Display Object Gobbler Handcrafted Hand-Painted Adult Home Dcor Accent
Little Critterz$12.995.0★
60pcs Mini Resin Turkeys Miniature Thanksgiving Figurines Flatback Tiny Resin Animals Small Turkey Charms Decor for Fall Thanksgiving Party Favors DIY Craft Making Decorations
Sinbana$10.102.9★
What buyers say about thanksgiving turkey
What buyers praise and complain about, mined from review topics.What buyers love
“It is beautifully made”
“The size was also suitable for the project”
“Lovely addition to Dept 56 Harvest collection”
“so much fun for our children to play with”
“Well worth price”
“Well made & beautiful colors”
“Perfect gift”
“Surprisingly excellent details”
“Very realistic sound”
“Just as pictured”
What buyers complain about
“very small”
“THIS TOY DOES NOT WORK”
“An expensive item”
“Unfortunately, my Shih Tzu broke it”
“Size was not as described”
“Using decorative box paper thin”
Top return reasons
Common questions
- Is thanksgiving turkey profitable to sell on Amazon United States?
- The niche generates $44K/yr across 29 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is +38.3%. Flapen's verdict: Worth a look (52/100).
- How competitive is the thanksgiving turkey niche?
- 26 brands and 53 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 56% of demand.
- What do buyers complain about in thanksgiving turkey?
- Top complaints mined from reviews: Size-Overall, Functionality-Overall, Value For Money. The return rate is 2.5%.
- When does demand for thanksgiving turkey peak?
- Demand peaks in Oct–Nov; the busiest month runs 91.2× the quietest.
- What does it cost to enter the thanksgiving turkey niche?
- Listings span $4.70–$102.99; the average listing price is $22.23 (sweet spot $15–$100). The average incumbent carries 301 reviews — the moat a new listing must climb.