Thanksgiving Candles

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +43.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $163K a year.

Searches, last 12 months

134K

Growth, 90 days vs prior 90

+43.4%

Conversion, latest week

7.0%

Market size, estimated

$163Ka year

Top search term

yankee candle autumn wreath14K searches a year

Listings sell for $17.31 on average, from $9.31 to $30.41. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $17.31 that is $2K to $4K a year per listing.

Average price

$17.31inside the $15 to $100 sweet spot

Price range

$9.31–$30.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

0.8%of orders · Amazon United States median 2.1%

27% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #976 within Candles. It carries 1,378 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

27%

Prime listings

82%

Out of stock, average day

11.1%

Average rank

#976in Candles

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

1,378per listing

Listings tracked

11

The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months