thanksgiving blanket
Skip itA small market ($11K/yr) — this niche doesn't clear our bar today.
Avg price
Great$22.65avg listing price — sweet spot $15–$100
Price range
Great$14.11–$37.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great442.9avg incumbent reviews — the moat a new listing must climb
Returns
Good2.8%return rate — above 5% kills the launch gate
Brand share
Good73%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-5.2%90-day search growth — must beat 0% to launch
Competition
Bad73%top-5 click share — a locked-up shelf
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$11K$11K/yr · 76K searches
According to Flapen's Amazon United States niche tracking, thanksgiving blanket is a $11K/yr Amazon United States market (76K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 35/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
thanksgiving blanket market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $45K–$57K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #3,430
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 90%
- Out of stock
- 31.6%
- Avg brand age
- 29 months
- Avg seller age
- 217 days
Competition & brand share
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 falling
Sellers
15
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
20%
- Bestshop40%
- Qvintra11%
- Serafina Home8%
- Lussena7%
- Ywomgcj7%
- Jansun7%
Demand & seasonality
Weekly Amazon search volume, last 99 weeks — -5.2% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 96.5×
Top thanksgiving blanket search terms
- thanksgiving blanket25K/yr
- turkey blanket6K/yr
- thanksgiving throw blanket28K/yr
- thanksgiving blankets and throws10K/yr
- thanksgiving throw6K/yr
Top thanksgiving blanket products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bestshop Farm Rooster Hooded Blanket for Adults Soft Fleece Chicken Gifts for Christmas Cozy Chicken Blanket Hoodie Rooster Decor Stuff Turkey Gifts 47X71
Bestshop$37.354.7★129 rev
Turkey Blanket Turkey Throw Blanket Soft Cozy Warm Fuzzy Fleece Lightweight Plush Merch Animal Decor Gifts for Lover Man Woman Boy Girl Couch Bedding Sofa 50X40
Qvintra$21.054.3★66 rev
Fall Decor Throw Blanket: Soft Warm Autumn Leaves and Berries in Red Yellow Brown Beige Colors for Living Room Couch Bed Chair Dorm Oversized 50 x 70 inches
Serafina Home$24.904.7★1,776 rev
50x70 Inch Rust Throw Blanket - Soft & Fluffy Fleece Cute & Aesthetic Perfect for Sofa Couch Chair Bed Living Room & Bedroom All-Season Use Plush & Cozy Decorative Blanket
Lussena$14.114.6★1,580 rev
Fall Throw Blanket for Couch Soft Cozy Autumn Pumpkin Blankets Thanksgiving Blanket for Sofa Chair Home Decor Gift for Women Men 50X60
Ywomgcj$22.274.8★21 rev
Newest
by launch dateTurkey Blanket Turkey Throw Blanket Soft Cozy Warm Fuzzy Fleece Lightweight Plush Merch Animal Decor Gifts for Lover Man Woman Boy Girl Couch Bedding Sofa 50X40
Qvintra$21.0566 rev
Turkey Throw Bedroom Accessories Flannel Blanket Soft Warm Four Seasons Bed Throw Air Conditioning Blanket Sofa Quilt (60X50 Turkey)
QSDTUKHGY$17.6228 rev
Jameswish Fall Leaf Throw Autumn Blanket Fall Birthday Gift for Women Mom Girls Thanksgiving Halloween Fall Leaves Throw for Couch Sofa Bed Chair 50x60
Jameswish$20.29333 rev
Fall Throw Blanket for Couch Soft Cozy Autumn Pumpkin Blankets Thanksgiving Blanket for Sofa Chair Home Decor Gift for Women Men 50X60
Ywomgcj$22.2721 rev
50x70 Inch Rust Throw Blanket - Soft & Fluffy Fleece Cute & Aesthetic Perfect for Sofa Couch Chair Bed Living Room & Bedroom All-Season Use Plush & Cozy Decorative Blanket
Lussena$14.111,580 rev
Trending
90-day click momentumFall Throw Blanket for Couch Soft Cozy Autumn Pumpkin Blankets Thanksgiving Blanket for Sofa Chair Home Decor Gift for Women Men 50X60
Ywomgcj$22.274.8★
Bestshop Farm Rooster Hooded Blanket for Adults Soft Fleece Chicken Gifts for Christmas Cozy Chicken Blanket Hoodie Rooster Decor Stuff Turkey Gifts 47X71
Bestshop$37.354.7★
Buryeah Fall Pumpkin Knit Throw Blanket 50 x 60 Inch Autumn Halloween Reversible Knitted Soft Throw Blanket Orange and White Thanksgiving Gift for Couch Sofa Bed
Buryeah$28.674.7★
Turkey Blanket Turkey Throw Blanket Soft Cozy Warm Fuzzy Fleece Lightweight Plush Merch Animal Decor Gifts for Lover Man Woman Boy Girl Couch Bedding Sofa 50X40
Qvintra$21.054.3★
Turkey Throw Bedroom Accessories Flannel Blanket Soft Warm Four Seasons Bed Throw Air Conditioning Blanket Sofa Quilt (60X50 Turkey)
QSDTUKHGY$17.624.3★
What buyers say about thanksgiving blanket
What buyers praise and complain about, mined from review topics.What buyers love
“Comfortable soft”
“Color as described”
“Comfortable”
“Good quality blanket”
“Its warm”
“Worth the buy”
“the perfect weight”
“Fits any space”
“washes well”
“LOVE LOVE LOVE textured look”
What buyers complain about
“really isn't thick enough for my liking”
“too small”
“nothing like it's advertised”
“Thin Material”
“Wish the color was accurate but it wasnt”
“come apart right away”
“Poor quality”
“the creme chair was covered with rust colored shedding”
“Quite nice I expected it to be a bit heavier and wider”
“unrolled the blanket to wash prior to use there was a white sticky substance in the middle”
Top return reasons
Common questions
- Is thanksgiving blanket profitable to sell on Amazon United States?
- The niche generates $11K/yr across 10 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -5.2%. Flapen's verdict: Skip it (35/100).
- How competitive is the thanksgiving blanket niche?
- 10 brands and 15 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 73% of demand.
- What do buyers complain about in thanksgiving blanket?
- Top complaints mined from reviews: Thickness, Size-Overall, Advertised Vs Actual Product. The return rate is 2.8%.
- When does demand for thanksgiving blanket peak?
- Demand peaks in Oct–Nov; the busiest month runs 96.5× the quietest.
- What does it cost to enter the thanksgiving blanket niche?
- Listings span $14.11–$37.35; the average listing price is $22.65 (sweet spot $15–$100). The average incumbent carries 443 reviews — the moat a new listing must climb.