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Tension Rod for Closet

Fail

Demand is soft, at +1.6% this quarter, so Tension Rod for Closet is a Fail.

Flapen Score
49
49 / 100
Ranks 5,355 of 11,240 Home & Kitchen niches · on the category median
Market size
$158K/yr193K searches / yr
90-day growth
+1.6%search demand this quarter
Competition
47%top-5 click share · 19 brands · 27 sellers

Flapen Score

Tension Rod for Closet against its category

The dotted line is the Home & Kitchen average. Past it, Tension Rod for Closet is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tension Rod for Closet market on Amazon at a glance

Shoppers on Amazon United States searched for Tension Rod for Closet 193K times last year and spent an estimated $158K. The top 5 brands take 75% of clicks. Demand peaks in Aug. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 4.3% of those searches ended in a purchase.

Shoppers searched for this 193K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved +1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $158K a year.

Searches, last 12 months
193K
Growth, 90 days vs prior 90
+1.6%
Conversion, latest week
4.3%
Market size, estimated
$158Ka year
Peak month
August1.8× the quietest month
Top search term
tension rod for closet67K searches a year

02 · Price

A sale here is worth $19.17.

Listings sell for $19.17 on average, from $6.89 to $42.93. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $19.17 that is $5K to $10K a year per listing.

Average price
$19.17inside the $15 to $100 sweet spot
Price range
$6.89–$42.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #29 within Shower Curtains, Hooks & Liners. It carries 3,113 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#29in Shower Curtains, Hooks & Liners
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
3,113per listing
Listings tracked
37

04 · Newcomers

8 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
8Amazon's first-year sales bar
Average brand age
38 months

Products

Top Tension Rod for Closet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 rising

Sellers

27

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

47%

Top 20: 87%

Open market

19%

  • Brand 128%
  • Brand 218%
  • Brand 314%
  • Brand 48%
  • Brand 57%
  • Brand 66%

Demand

Tension Rod for Closet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.8×

Search terms

Top Tension Rod for Closet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tension rod for closet67K/yr
  • closet tension rod35K/yr
  • tension closet rod15K/yr
  • tension rod closet12K/yr
  • closet tension rods for hanging clothes15K/yr
  • tension rods for closets10K/yr
  • tension rod for clothes10K/yr
  • tension closet rods for hanging clothes8K/yr
  • closet tension rods9K/yr
  • tension rod for hanging clothes5K/yr

Reviews and returns

What reviews say buyers love and hate about Tension Rod for Closet

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Assembly/Installation”
14%of negative reviews mention “Strength”
4.5%of orders come back
“Its not sturdy”
A buyer, on “Strength”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Tension Rod for Closet questions

Answered from the same tracked data.