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Tennessee Vols Gifts

Fail

Shoppers spend an estimated $44K a year here, so Tennessee Vols Gifts is a Fail.

Flapen Score
46
46 / 100
Ranks 6,876 of 11,240 Home & Kitchen niches · −3 vs the category median of 49
Market size
$44K/yr108K searches / yr
90-day growth
+55.2%search demand this quarter
Competition
67%top-5 click share · 13 brands · 21 sellers

Flapen Score

Tennessee Vols Gifts against its category

The dotted line is the Home & Kitchen average. Past it, Tennessee Vols Gifts is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tennessee Vols Gifts market on Amazon at a glance

Shoppers on Amazon United States searched for Tennessee Vols Gifts 108K times last year and spent an estimated $44K. The top 5 brands take 72% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +55.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months
108K
Growth, 90 days vs prior 90
+55.2%
Conversion, latest week
1.7%
Market size, estimated
$44Ka year
Peak month
December21.1× the quietest month
Top search term
tennessee vols gifts26K searches a year

02 · Price

A sale here is worth $24.60.

Listings sell for $24.60 on average, from $9.88 to $70.64. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $24.60 that is $0 to $2K a year per listing.

Average price
$24.60inside the $15 to $100 sweet spot
Price range
$9.88–$70.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #420 within Throws. It carries 1,740 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
94%
Out of stock, average day
10.8%
Average rank
#420in Throws
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
1,740per listing
Listings tracked
16

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Tennessee Vols Gifts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

21

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

23%

  • Brand 139%
  • Brand 214%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Tennessee Vols Gifts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 21.1×

Search terms

Top Tennessee Vols Gifts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tennessee vols gifts26K/yr
  • university of tennessee gifts17K/yr
  • tn vols gifts for men6K/yr
  • tennessee vols blanket16K/yr
  • university of tennessee blanket6K/yr
  • tennessee blanket11K/yr
  • tennessee vols gifts for men10K/yr
  • tennessee vols accessories9K/yr
  • tennessee vols merchandise6K/yr
  • tennesee vols2K/yr

Reviews and returns

What reviews say buyers love and hate about Tennessee Vols Gifts

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Soft Feel”
25%of negative reviews mention “Thickness”
1.9%of orders come back
“not even as thick as a normal sweatshirt”
A buyer, on “Thickness”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Tennessee Vols Gifts questions

Answered from the same tracked data.