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Tempur Cloud Pillow

Fail

The top 5 brands take 100% of clicks, so Tempur Cloud Pillow is a Fail.

Flapen Score
30
30 / 100
Ranks 10,693 of 11,240 Home & Kitchen niches · −19 vs the category median of 49
Market size
$173K/yr38K searches / yr
90-day growth
+6.9%search demand this quarter
Competition
98%top-5 click share · 1 brands · 4 sellers

Flapen Score

Tempur Cloud Pillow against its category

The dotted line is the Home & Kitchen average. Past it, Tempur Cloud Pillow is stronger. Inside it, weaker.

30Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tempur Cloud Pillow market on Amazon at a glance

Shoppers on Amazon United States searched for Tempur Cloud Pillow 38K times last year and spent an estimated $173K. One brand takes every click. Demand peaks in Dec. Flapen scores it 30 out of 100, a Fail.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $173K a year.

Searches, last 12 months
38K
Growth, 90 days vs prior 90
+6.9%
Conversion, latest week
3.9%
Market size, estimated
$173Ka year
Peak month
December1.8× the quietest month
Top search term
tempur cloud pillow18K searches a year

02 · Price

A sale here is worth $118.01.

Listings sell for $118.01 on average, from $69.90 to $153.36. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 250 to 500 of them. At $118.01 that is $30K to $59K a year per listing.

Average price
$118.01above the $15 to $100 sweet spot
Price range
$69.90–$153.36
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
250–500
Revenue per listing a year
$30K–$59K
Returns
9.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #98 within Bed Pillows & Positioners. It carries 4,827 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#98in Bed Pillows & Positioners
Average rating
4.27 starsAmazon United States average 4.42 stars
Average reviews
4,827per listing
Listings tracked
6

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
46 months

Products

Top Tempur Cloud Pillow products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 98% of clicks. A locked shelf that new listings rarely crack.

Brands

1 flat

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

98%

Top 20: 100%

Open market

0%

  • Brand 1100%

Demand

Tempur Cloud Pillow search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Holiday '24Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Tempur Cloud Pillow search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tempur cloud pillow18K/yr
  • tempurpedic cloud pillow8K/yr
  • tempur pedic cloud pillow5K/yr
  • tempur-cloud pillow4K/yr
  • tempur cloud2K/yr
  • tempurpedic cloud pillows229/yr
  • tempur cloud pillows172/yr

Reviews and returns

What reviews say buyers love and hate about Tempur Cloud Pillow

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Comfort-Overall”
12%of negative reviews mention “Smell”
9.8%of orders come back
“Smells awful”
A buyer, on “Smell”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Tempur Cloud Pillow questions

Answered from the same tracked data.