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Tea Infuser

Maybe

Shoppers spend an estimated $4.8M a year here. But demand is soft, at -31.8% this quarter, so Tea Infuser is a Maybe.

Flapen Score
58
58 / 100
Top 14% of 11,240 Home & Kitchen niches · +9 vs the category median of 49
Market size
$4.8M/yr8.1M searches / yr
90-day growth
-31.8%search demand this quarter
Competition
47%top-5 click share · 24 brands · 51 sellers

Flapen Score

Tea Infuser against its category

The dotted line is the Home & Kitchen average. Past it, Tea Infuser is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tea Infuser market on Amazon at a glance

Shoppers on Amazon United States searched for Tea Infuser 8.1M times last year and spent an estimated $4.8M. The top 5 brands take 52% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 6.5% of those searches ended in a purchase.

Shoppers searched for this 8.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -31.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.8M a year.

Searches, last 12 months
8.1M
Growth, 90 days vs prior 90
-31.8%
Conversion, latest week
6.5%
Market size, estimated
$4.8Ma year
Peak month
December3.0× the quietest month
Top search term
tea infuser3.0M searches a year

02 · Price

A sale here is worth $9.20.

Listings sell for $9.20 on average, from $4.84 to $21.21. Amazon reports units sold in ranges. This niche sold 500K to 600K a year. The average listing sells 10,000 to 12,500 of them. At $9.20 that is $92K to $115K a year per listing.

Average price
$9.20under the $15 to $100 sweet spot
Price range
$4.84–$21.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500K–600K
Units per listing a year
10,000–12,500
Revenue per listing a year
$92K–$115K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13 within Coffee, Tea & Espresso. It carries 7,032 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#13in Coffee, Tea & Espresso
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
7,032per listing
Listings tracked
28

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
40 months

Products

Top Tea Infuser products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

Brands

24 falling

Sellers

51

Top-5 brand share

52%

Top 20: 96%

Top-5 click share

47%

Top 20: 92%

Open market

41%

  • Brand 118%
  • Brand 211%
  • Brand 310%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Tea Infuser search demand

Weekly searches over the year, seasonality beneath. Pick a range.

300K200KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Tea Infuser search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tea infuser3.0M/yr
  • tea strainer818K/yr
  • loose leaf tea steeper723K/yr
  • tea steeper621K/yr
  • tea infuser for loose leaf tea468K/yr
  • tea strainers for loose tea359K/yr
  • tea diffusers for loose tea235K/yr
  • tea ball258K/yr
  • tea steeper for loose tea211K/yr
  • tea accessories291K/yr

Reviews and returns

What reviews say buyers love and hate about Tea Infuser

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Size-Overall”
1.6%of orders come back
“Inaccurate Size”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Tea Infuser questions

Answered from the same tracked data.