Taylor Swift Cupcake Toppers

Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -24.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months

105K

Growth, 90 days vs prior 90

-24.4%

Conversion, latest week

3.4%

Market size, estimated

$38Ka year

Peak month

September4.2× the quietest month

Top search term

taylor swift cake topper47K searches a year

Listings sell for $10.88 on average, from $5.90 to $24.14. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $10.88 that is $1K to $3K a year per listing.

Average price

$10.88under the $15 to $100 sweet spot

Price range

$5.90–$24.14

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

2.6%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.7% of listings are out of stock. The average listing ranks #2,105 within Cake Decorating Supplies. It carries 226 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

18.7%

Average rank

#2,105in Cake Decorating Supplies

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

226per listing

Listings tracked

20

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

23 months