Taper Candles

Shoppers searched for this 3.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -26.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.2M a year.

Searches, last 12 months

3.2M

Growth, 90 days vs prior 90

-26.3%

Conversion, latest week

4.8%

Market size, estimated

$2.2Ma year

Peak month

November3.1× the quietest month

Top search term

taper candles1.0M searches a year

Listings sell for $14.43 on average, from $5.78 to $37.89. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 4,000 to 5,000 of them. At $14.43 that is $58K to $72K a year per listing.

Average price

$14.43under the $15 to $100 sweet spot

Price range

$5.78–$37.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

4,000–5,000

Revenue per listing a year

$58K–$72K

Returns

4.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Candles. It carries 2,614 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#34in Candles

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

2,614per listing

Listings tracked

29

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

44 months