Sweet Grace Car Scent

Shoppers searched for this 550K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +12.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $533K a year.

Searches, last 12 months

550K

Growth, 90 days vs prior 90

+12.8%

Conversion, latest week

4.0%

Market size, estimated

$533Ka year

Peak month

December3.1× the quietest month

Top search term

sweet grace266K searches a year

Listings sell for $24.03 on average, from $8.25 to $59.82. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $24.03 that is $12K to $18K a year per listing.

Average price

$24.03inside the $15 to $100 sweet spot

Price range

$8.25–$59.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$12K–$18K

Returns

0.5%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 38% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #529 within Home Fragrance. It carries 624 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

38%

Out of stock, average day

10.7%

Average rank

#529in Home Fragrance

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

624per listing

Listings tracked

26

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

42 months