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Super Kitties Birthday Party Supplies

Maybe

The average product has only 170 reviews. But demand is soft, at -7.3% this quarter, so Super Kitties Birthday Party Supplies is a Maybe.

Flapen Score
57
57 / 100
Top 16% of 11,240 Home & Kitchen niches · +8 vs the category median of 49
Market size
$257K/yr460K searches / yr
90-day growth
-7.3%search demand this quarter
Competition
25%top-5 click share · 40 brands · 71 sellers

Flapen Score

Super Kitties Birthday Party Supplies against its category

The dotted line is the Home & Kitchen average. Past it, Super Kitties Birthday Party Supplies is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Super Kitties Birthday Party Supplies market on Amazon at a glance

Shoppers on Amazon United States searched for Super Kitties Birthday Party Supplies 460K times last year and spent an estimated $257K. The top 5 brands take 55% of clicks. Demand peaks in Jul–Aug–Sep–Oct. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 460K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $257K a year.

Searches, last 12 months
460K
Growth, 90 days vs prior 90
-7.3%
Conversion, latest week
3.6%
Market size, estimated
$257Ka year
Peak month
October8.1× the quietest month
Top search term
super kitties birthday party supplies149K searches a year

02 · Price

A sale here is worth $15.68.

Listings sell for $15.68 on average, from $4.62 to $29.34. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $15.68 that is $2K to $4K a year per listing.

Average price
$15.68inside the $15 to $100 sweet spot
Price range
$4.62–$29.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #2,202 within Party Packs. It carries 170 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
1.7%
Average rank
#2,202in Party Packs
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
170per listing
Listings tracked
67

04 · Newcomers

6 of last year's 25 launches cleared the first-year sales bar.

25 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
25
Successful launches
6Amazon's first-year sales bar
Average brand age
28 months

Products

Top Super Kitties Birthday Party Supplies products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

Brands

40 rising

Sellers

71

Top-5 brand share

55%

Top 20: 90%

Top-5 click share

25%

Top 20: 67%

Open market

41%

  • Brand 114%
  • Brand 212%
  • Brand 312%
  • Brand 410%
  • Brand 58%
  • Brand 64%

Demand

Super Kitties Birthday Party Supplies search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 8.1×

Search terms

Top Super Kitties Birthday Party Supplies search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • super kitties birthday party supplies149K/yr
  • super kitty birthday decorations73K/yr
  • superkitties birthday decorations35K/yr
  • super kitties birthday28K/yr
  • super kitties cake topper17K/yr
  • super kitties party favors17K/yr
  • super kitties birthday decorations28K/yr
  • superkitties birthday13K/yr
  • super kitty party favors11K/yr
  • super kitties balloons10K/yr

Reviews and returns

What reviews say buyers love and hate about Super Kitties Birthday Party Supplies

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Size-Overall”
2.2%of orders come back
“Too large”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Super Kitties Birthday Party Supplies questions

Answered from the same tracked data.