Super King Down Comforter
FailThe average product has 28,436 reviews to catch up to, so Super King Down Comforter is a Fail.
- Flapen Score
- 36 / 100Ranks 9,911 of 11,240 Home & Kitchen niches · −13 vs the category median of 4936
- Market size
- $71K/yr34K searches / yr
- 90-day growth
- -10.6%search demand this quarter
- Competition
- 59%top-5 click share · 12 brands · 20 sellers
Flapen Score
Super King Down Comforter against its category
The dotted line is the Home & Kitchen average. Past it, Super King Down Comforter is stronger. Inside it, weaker.
Market
The Super King Down Comforter market on Amazon at a glance
Shoppers on Amazon United States searched for Super King Down Comforter 34K times last year and spent an estimated $71K. The top 5 brands take 77% of clicks. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -10.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.
- Searches, last 12 months
- 34K
- Growth, 90 days vs prior 90
- -10.6%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $71Ka year
- Peak month
- January1.5× the quietest month
- Top search term
- super king duvet insert27K searches a year
02 · Price
A sale here is worth $103.42.
Listings sell for $103.42 on average, from $26.52 to $186.62. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $103.42 that is $0 to $10K a year per listing.
- Average price
- $103.42above the $15 to $100 sweet spot
- Price range
- $26.52–$186.62
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$10K
- Returns
- 2.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.2% of listings are out of stock. The average listing ranks #29 within Comforters & Sets. It carries 28,436 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 100%
- Out of stock, average day
- 17.2%
- Average rank
- #29in Comforters & Sets
- Average rating
- 4.46 starsAmazon United States average 4.42 stars
- Average reviews
- 28,436per listing
- Listings tracked
- 22
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Super King Down Comforter products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Serta Goose Feathers Down Fiber Comforter Oversize King Duvet Insert 100% Cotton Cover Hotel Luxury Hypoallergenic Comforter All Season Medium Warmth 108 x 98 in White
- Price
- $84.65
- Rating
- 4.6/5
- Reviews
- 557
- Age
- 1y ago

Luxurious Oversized Super King 120 x 120 Size Goose Down Fiber Waterfowl Feather Fiber Comforter Duvet 100% Egyptian Cotton Cover 90 oz. Fill Weight Baffle Box Design White Solid
- Price
- $158.94
- Rating
- 4.4/5
- Reviews
- 9,685
- Age
- 5y ago

L LOVSOUL Down Alternative Super King Comforter Duvet Insert All Season Duvet Insert with Corner Tabs White Comforter Super King 120x120Inches
- Price
- $74.65
- Rating
- 4.6/5
- Reviews
- 9,735
- Age
- 2y ago

Oversized King Comforter 120x98 Extra Large Super King Spring Lightweight Soft Quilted Down-Alternative Duvet Insert Fluffy Breathable Microfiber with 8 Corner Tabs All Season Bedding White
- Price
- $51.28
- Rating
- 4.6/5
- Reviews
- 1,987
- Age
- 3y ago

Bedsure Comforter Duvet Insert - Quilted Comforters King Size All Season Duvet GentleSoft Down Alternative Bedding Blanket with 8 Tabs Gifts for Women/Men White King 90 x 102 Inches
- Price
- $48.06
- Rating
- 4.7/5
- Reviews
- 76,760
- Age
- 6y ago
Trending
estimated 90-day click momentum
L LOVSOUL Organic 75% Down Fiber Comforter Super King Size 850+FP 1200TC Extra Fluffy Hotel Style Luxury Ultra Soft All Season White Duvet Insert with 8 Corner Tabs
- Price
- $158.51
- Rating
- 4.6/5
- Reviews
- 140
- Age
- 9mo ago

Bedsure Comforter Duvet Insert - Quilted Comforters Queen Size All Season Duvet GentleSoft Down Alternative Bedding Blanket with 8 Tabs Gifts for Women/Men White Queen 88 x 88 Inches
- Price
- $31.47
- Rating
- 4.7/5
- Reviews
- 76,760
- Age
- 6y ago

Royoliving Premium Feathers Down Duvet Insert Comforter King Size All Season Medium Warmth White 100% Cotton Cover with Corner Tabs (106x90 60 oz)
- Price
- $126.71
- Rating
- 4.1/5
- Reviews
- 465
- Age
- 9mo ago

Utopia Bedding Queen Comforter Duvet Insert Quilted White Comforter with Corner Tabs Box Stitched Down Alternative Comforters Queen Size 88 x 88 inches
- Price
- $26.52
- Rating
- 4.6/5
- Reviews
- 155,712
- Age
- 12y ago

Serta Goose Feathers Down Fiber Comforter Oversize King Duvet Insert 100% Cotton Cover Hotel Luxury Hypoallergenic Comforter All Season Medium Warmth 108 x 98 in White
- Price
- $84.65
- Rating
- 4.6/5
- Reviews
- 557
- Age
- 1y ago
Newest
by launch date
L LOVSOUL Organic 75% Down Fiber Comforter Super King Size 850+FP 1200TC Extra Fluffy Hotel Style Luxury Ultra Soft All Season White Duvet Insert with 8 Corner Tabs
- Price
- $158.51
- Rating
- 4.6/5
- Reviews
- 140
- Age
- 9mo ago

Royoliving Premium Feathers Down Duvet Insert Comforter King Size All Season Medium Warmth White 100% Cotton Cover with Corner Tabs (106x90 60 oz)
- Price
- $126.71
- Rating
- 4.1/5
- Reviews
- 465
- Age
- 9mo ago

Luxurious All-Season Goose Down Feather Fiber Comforter Super King Size Duvet Insert (120x120) Exquisite Pinch Pleat Design- White Premium Baffle Box 100% Egyptian Cotton Cover 85 oz. Fill Weight
- Price
- $147.85
- Rating
- 4.5/5
- Reviews
- 8,464
- Age
- 10mo ago

APSMILE Super King Duvet Insert Down Feather Fibers Comforter-All Season
- Price
- $186.62
- Rating
- 3.9/5
- Reviews
- 135
- Age
- 12mo ago

APSMILE Lightweight Duvet Insert Super King Down Feather Fibers Comforter
- Price
- $156.71
- Rating
- 3.9/5
- Reviews
- 135
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
20
Est. top-5 brand share
77%
Top 20: 100%
Est. top-5 click share
59%
Top 20: 98%
Open market
15%
- EGYPTIAN BEDDING19%
- Bedsure18%
- Serta16%
- L LOVSOUL12%
- STWIENER11%
- APSMILE8%
- Open — no brand owns it (6 brands, 15%)
Demand
Super King Down Comforter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Reviews and returns
What reviews say buyers love and hate about Super King Down Comforter
We read the reviews and the return reasons for every product selling here.
“be very thick however”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Super King Down Comforter questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









