Skip to content
27

summer comforter king

Skip it

Soft demand (-44.6% this quarter) — this niche doesn't clear our bar today.

Market size 14Growth 3Conversion 11Competition 25Returns 37Price range 52Avg price 86Brand share 36Review moat 24Quality gap 38

Avg price

Great$69.16

avg listing price — sweet spot $15–$100

Price range

Good$35.71–$158.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.0%

return rate — above 5% kills the launch gate

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Competition

Bad70%

top-5 click share — a locked-up shelf

Review moat

Bad6,032.53

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$54K

$54K/yr · 93K searches

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-44.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, summer comforter king is a $54K/yr Amazon United States market (93K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 27/100.

Data updated Jul 18, 2026 · scored weekly · How we score niches

summer comforter king market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$104K–$138K
units × avg price
Conversion rate
0.8%
Avg BSR
#30
Page quality
0%
Prime
100%
Sponsored
94%
Out of stock
6.8%
Avg brand age
41 months
Avg seller age
226 days

Competition & brand share

The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.

Brands

12 falling

Sellers

21

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

13%

  • yescool52%
  • L'AGRATY17%
  • HomeSmart Products7%
  • Smart Queen4%
  • Topcee4%
  • BETU3%
  • Open — no brand owns it (6 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 101 weeks — -44.6% search growth over the last 90 days.
9K7KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.2×

Top summer comforter king search terms

  • king size weighted blanket for adults54K/yr
  • weighted cooling blanket king size6K/yr
  • california king weighted blanket10K/yr
  • cooling weighted blanket king size4K/yr
  • weighted blanket king size 20lbs6K/yr
  • weighted king blanket4K/yr
  • weighted blankets king size5K/yr
  • weighted blanket king size 30lbs2K/yr
  • king size weighted blanket 20 lbs2K/yr
All search terms

Top summer comforter king products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$5K20%$11K30%$16K40%$22K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about summer comforter king

What buyers praise and complain about, mined from review topics.

What buyers love

Sleep Quality17%

“Great sleep”

Quality-Overall15%

“Decent quality”

Comfort-Overall9%

“Very Comfortable”

Warmth9%

“Keeps you warm”

Weight Light6%

“lightweight”

Soft Feel6%

“Beautiful soft blanket”

Advertised Vs Actual Product5%

“As advertised”

Value For Money5%

“Worth the buy”

Size-Overall4%

“Also its still the closest in size to what I need”

Weight Heavy3%

“Great Weighted Blanket”

What buyers complain about

Weight Heavy18%

“Heavier than expected”

Size-Overall13%

“Slightly shorter than my bed”

Leak-Proof8%

“it was already leaking glass beads”

Thickness4%

“Its thin and very scratchy”

Heating4%

“It does not cool it is very hot does not wieght what it cliams”

Durability3%

“If you want long lasting this isnt the selection”

Advertised Vs Actual Product3%

“not the advertised size”

Quality-Overall3%

“Not good production”

Hard Feel2%

“A bit rough”

Stitch/Finish/Polish2%

“The seams came loose”

Top return reasons

Weight Heavy48%
Size-Overall18%
Material Quality6%
Advertised Vs Actual Product5%
Comfort-Overall3%
Warmth2%
Leak-Proof2%
Weight Light1%
Functionality-Overall1%
Quality-Overall1%

Common questions

Is summer comforter king profitable to sell on Amazon United States?
The niche generates $54K/yr across 17 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -44.6%. Flapen's verdict: Skip it (27/100).
How competitive is the summer comforter king niche?
12 brands and 21 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in summer comforter king?
Top complaints mined from reviews: Weight Heavy, Size-Overall, Leak-Proof. The return rate is 4.0%.
When does demand for summer comforter king peak?
Demand peaks in Nov–Dec; the busiest month runs 2.2× the quietest.
What does it cost to enter the summer comforter king niche?
Listings span $35.71–$158.17; the average listing price is $69.16 (sweet spot $15–$100). The average incumbent carries 6,033 reviews — the moat a new listing must climb.