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51

sukkah decorations

Worth a look

Shows demand growing +133.0% this quarter, but a small market ($23K/yr) keeps it on the watch list.

Market size 6Growth 96Conversion 14Competition 60Returns 22Price range 64Avg price 65Brand share 85Review moat 85Quality gap 35

Growth

Incredible+133.0%

90-day search growth — must beat 0% to launch

Brand share

Great50%

top-5 brand share — no brand owns this niche

Review moat

Great308.05

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$13.84

avg listing price — sweet spot $15–$100

Price range

Good$6.77–$29.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Bad6.0%

return rate — above 5% kills the launch gate

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad$23K

$23K/yr · 143K searches

According to Flapen's Amazon United States niche tracking, sukkah decorations is a $23K/yr Amazon United States market (143K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 51/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

sukkah decorations market data

Units sold / yr
6K–8K
avg 0–100/product
Revenue / yr
$83K–$111K
units × avg price
Conversion rate
1.2%
Avg BSR
#11,232
Page quality
0%
Prime
95%
Sponsored
53%
Out of stock
25.9%
Avg brand age
38 months
Avg seller age
193 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 falling

Sellers

20

Top-5 brand share

50%

Top 20: 100%

Top-5 click share

49%

Top 20: 100%

Open market

45%

  • Janinka17%
  • Pudodo9%
  • Retrowavy9%
  • Xyalrax8%
  • FHGG6%
  • Cinnvoice6%

Demand & seasonality

Weekly Amazon search volume, last 99 weeks — +133.0% search growth over the last 90 days.
50K30KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 228.0×

Top sukkah decorations search terms

  • sukkot decorations45K/yr
  • sukkot27K/yr
  • sukkah decorations55K/yr
  • sukkot decor4K/yr
  • sukkah decor6K/yr
  • sukkot decorations outdoor6K/yr
All search terms

Top sukkah decorations products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$1K10%$2K15%$3K20%$5K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about sukkah decorations

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money17%

“The price, $29.99, is fair”

Ease Of Use17%

“It's easy to hang and it comes with oranges, lemons, apples and grapes”

Shape/Style13%

“festive everything looked”

Quality-Overall13%

“Our family was so impressed with how professional”

Durability13%

“They held up great throughout the entire holiday without any tearing or fading”

Assembly/Installation13%

“Setup was quick and easy, and the decorations really transformed the space”

What buyers complain about

Advertised Vs Actual Product33%

“Wrong product description”

Weight Light17%

“These were much more lightweight”

Strength17%

“flimsy than I expected”

Quality-Overall11%

“They could be better quality”

Top return reasons

Smell27%
Advertised Vs Actual Product23%
Quality-Overall13%
Color8%
Thin6%
Size-Overall4%
Value For Money4%
Compatibility-Overall4%
Defective Material/Parts3%
Product Condition2%

Common questions

Is sukkah decorations profitable to sell on Amazon United States?
The niche generates $23K/yr across 19 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +133.0%. Flapen's verdict: Worth a look (51/100).
How competitive is the sukkah decorations niche?
18 brands and 20 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in sukkah decorations?
Top complaints mined from reviews: Advertised Vs Actual Product, Weight Light, Strength. The return rate is 6.0% — above our launch gate.
When does demand for sukkah decorations peak?
Demand peaks in Sep–Oct; the busiest month runs 228.0× the quietest.
What does it cost to enter the sukkah decorations niche?
Listings span $6.77–$29.69; the average listing price is $13.84 (sweet spot $15–$100). The average incumbent carries 308 reviews — the moat a new listing must climb.