Sugar Cookie Candle

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -16.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $146K a year.

Searches, last 12 months

151K

Growth, 90 days vs prior 90

-16.6%

Conversion, latest week

5.2%

Market size, estimated

$146Ka year

Peak month

December15.1× the quietest month

Top search term

vanilla cupcake candle13K searches a year

Listings sell for $18.74 on average, from $9.65 to $35.94. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $18.74 that is $9K to $14K a year per listing.

Average price

$18.74inside the $15 to $100 sweet spot

Price range

$9.65–$35.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$9K–$14K

Returns

0.7%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.0% of listings are out of stock. The average listing ranks #521 within Candles. It carries 2,226 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

15.0%

Average rank

#521in Candles

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

2,226per listing

Listings tracked

10

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months